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person:"Piller, Frank T."
~person:"Bian, Bo"
~person:"Chung, Christina"
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Piller, Frank T.
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Individualism during crises
Bian, Bo
;
Li, Jingjing
;
Xu, Ting
;
Foutz, Natasha Zhang
- In:
Covid economics : vetted and real-time papers
(
2020
)
48
,
pp. 46-92
Persistent link: https://www.econbiz.de/10012311823
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2
Individualism during crises
Bian, Bo
;
Li, Jingjing
;
Xu, Ting
;
Foutz, Natasha Zhang
- In:
The review of economics and statistics
104
(
2022
)
2
,
pp. 368-385
Persistent link: https://www.econbiz.de/10013184879
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3
Thoughts on "we' or me' consumer goods" five years later
Ackerman, David
;
Chung, Christina
- In:
Journal of global scholars of marketing science : …
27
(
2017
)
3
,
pp. 165-170
Persistent link: https://www.econbiz.de/10011774956
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4
A cross-national study of the influence of individualism and collectivism on liking brand pages
Muk, Alexander
;
Chung, Christina
;
Kim, Jonghoon
- In:
Journal of international consumer marketing
26
(
2014
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10010359893
Saved in:
5
E-Loyalty : Kundenbindung durch Individualisierung im E-Business
Piller, Frank T.
;
Schaller, Christian
- In:
Electronic Business und Mobile Business : Ansätze, …
,
(pp. 439-463)
.
2002
Persistent link: https://www.econbiz.de/10001679235
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