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person:"Rajagopal"
~subject:"Einzelhandel"
~subject:"Entscheidung"
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Einzelhandel
Entscheidung
Consumer behaviour
50
Konsumentenverhalten
50
Mexico
22
Mexiko
22
Retail trade
12
Brand management
9
Markenführung
9
Brand image
8
Markenimage
8
Sales promotion
7
Verkaufsförderung
7
Brand
6
Markenartikel
6
Marketing management
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Marketingmanagement
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Cognition
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Emotion
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Kognition
5
consumer behaviour
5
Beziehungsmarketing
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Customer value
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Erneuerbare Energie
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Innovation
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Kundenwert
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Online retailing
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Online-Handel
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consumer behavior
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consumer knowledge
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purchase intention
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Decision
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Demand
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Dienstleistungsmarketing
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Dienstleistungsqualität
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Fashion
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2
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Elektronischer Datenträger als Beilage
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Rajagopal
Grewal, Dhruv
26
Gázquez-Abad, Juan Carlos
23
Pantano, Eleonora
23
Martínez-López, Francisco J.
20
Das, Gopal
19
Schramm-Klein, Hanna
19
Swoboda, Bernhard
17
Gijsbrechts, Els
15
Zielke, Stephan
15
Roggeveen, Anne L.
14
Diallo, Mbaye Fall
12
Khare, Arpita
12
Sands, Sean
12
Teller, Christoph
12
Ailawadi, Kusum L.
11
Campo, Katia
11
Gil Saura, Irene
11
Nordfält, Jens
11
Chintagunta, Pradeep K.
10
Dennis, Charles
10
Kim, Jungkeun
10
Steinmann, Sascha
10
Brengman, Malaika
9
Neslin, Scott A.
9
Rabinovich, Elliot
9
Richards, Timothy J.
9
Rudolph, Thomas
9
Simonson, Itamar
9
Stobart, Jon
9
Verhoef, Peter C.
9
Wagner, Gerhard
9
Willems, Kim
9
Bang, Nguyen
8
Chebat, Jean-Charles
8
Chernev, Alexander
8
Gielens, Katrijn
8
Grunert, Klaus G.
8
Gröppel-Klein, Andrea
8
Ieva, Marco
8
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International journal of business innovation and research
2
2007 Business & Economics Society International Conference ; Vol. 2
1
Global economic studies series
1
International journal of business excellence : IJBEX
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of management practice : IJMP
1
International journal of productivity and quality management : IJPQM
1
International journal of retail & distribution management
1
Journal of customer behaviour
1
Journal of international consumer marketing
1
Marketing intelligence & planning
1
New econometric modelling research
1
Qualitative market research : an international journal
1
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ECONIS (ZBW)
14
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1
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14
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date (oldest first)
1
"Seeing is experiencing" : impact of showcasing fashion merchandise on digital platforms
Rajagopal
;
Rajagopal, Ananya
- In:
Qualitative market research : an international journal
26
(
2023
)
3
,
pp. 214-231
Persistent link: https://www.econbiz.de/10014292083
Saved in:
2
Inferiority feeling and conspicuous buying behaviour : analysing quality of life concerns among consumers in Mexico
Rajagopal
- In:
International journal of productivity and quality …
35
(
2022
)
2
,
pp. 171-192
Persistent link: https://www.econbiz.de/10013093198
Saved in:
3
Impact of retailing technology during business shutdown
Rajagopal
- In:
Marketing intelligence & planning
40
(
2022
)
4
,
pp. 441-459
Persistent link: https://www.econbiz.de/10013393441
Saved in:
4
Facilities planning in retailing and value generation among urban consumers
Rajagopal
- In:
International journal of electronic marketing and …
12
(
2021
)
2
,
pp. 196-213
Persistent link: https://www.econbiz.de/10012509425
Saved in:
5
Impact of referrals on buying decisions and cognitive behaviour among aging consumers
Rajagopal
- In:
International journal of business excellence : IJBEX
21
(
2020
)
1
,
pp. 118-138
Persistent link: https://www.econbiz.de/10012225281
Saved in:
6
Drivers of consumer attitudes towards online shopping in the Indian market : analysis through an extended TAM model
Reyes-Mercado, Pável
;
Karthik, M.
;
Mishra, Ram Kumar
; …
- In:
International journal of business innovation and research
13
(
2017
)
3
,
pp. 326-343
Persistent link: https://www.econbiz.de/10011840440
Saved in:
7
Analytical frameworks for measuring the effects of cognitive factors in buying decisions
Rajagopal
- In:
International journal of business innovation and research
5
(
2011
)
6
,
pp. 685-703
Persistent link: https://www.econbiz.de/10009388775
Saved in:
8
Impact of radio advertisements on buying behaviour of urban commuters
Rajagopal
- In:
International journal of retail & distribution management
39
(
2011
)
7
,
pp. 480-503
Persistent link: https://www.econbiz.de/10009240868
Saved in:
9
Consumer behavior : global shifts and local effects
Rajagopal
-
2010
Persistent link: https://www.econbiz.de/10003872780
Saved in:
10
Arousal and merriment as decision drivers among young consumers
Rajagopal
- In:
Journal of international consumer marketing
21
(
2009
)
4
,
pp. 271-283
Persistent link: https://www.econbiz.de/10003902796
Saved in:
1
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