//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Schwarz, Torsten"
~person:"Edelman, Benjamin"
~person:"Karjaluoto, Heikki"
~subject:"Betrug"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Web-Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Betrug
Online-Marketing
54
Internet marketing
49
Social Web
13
Social web
13
Deutschland
8
Direct marketing
8
Direktmarketing
8
Germany
8
Marketing management
8
Marketingmanagement
8
Electronic Commerce
7
Auction
6
Auktion
6
Beziehungsmarketing
6
Kundenmanagement
6
Online retailing
6
Online-Handel
6
Preismanagement
6
Pricing strategy
6
Relationship marketing
6
Search engine
6
Suchmaschine
6
Brand management
5
Consumer behaviour
5
E-commerce
5
Konsumentenverhalten
5
Markenführung
5
Mobile Marketing
5
Mobile marketing
5
Website
5
Advertising effects
4
Social media
4
Viral marketing
4
Virales Marketing
4
Werbewirkung
4
Big Data
3
Computer-assisted marketing
3
Customer data
3
Data Mining
3
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
2
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
All
English
3
Author
All
Schwarz, Torsten
Edelman, Benjamin
Karjaluoto, Heikki
Pedersen, Jan O.
2
Wilbur, Kenneth C.
2
Zhu, Yi
2
Asdemir, Kursad
1
Bandao, Shannia Brineth
1
Bandyopadhyay, Subhajyoti
1
Brandi, Wesley
1
Cahalane, Michael
1
Chapple, Larelle
1
Chen, Min
1
Cheng, Daniel
1
Cheng, Hsing K.
1
Dinev, Tamara
1
Dörnyei, Krisztina Rita
1
Edelman, Benjamin G.
1
Fernandez, Keziah Nicole
1
Fulgoni, Gian M.
1
Gao, Ya
1
Guo, Zixiu
1
Herzog, Dominic
1
Hu, Nan
1
Hu, Qing
1
Huang, Da
1
Jacob, Varghese S.
1
Koong, Kai S.
1
Kracher, Beverly
1
Kshetri, Nir
1
Li, Jian
1
Liu, Lai C.
1
Liu, Ling
1
Logronio, Norvelita
1
Ma, Zhenzhong
1
Martin, Kelly D.
1
Midha, Vishal
1
Moyao-Donato, Leah
1
Munzel, Andreas
1
Pallud, Jessie
1
Pan, Rui
1
Pathak, Praveen
1
more ...
less ...
Published in...
All
Journal of advertising research
1
Journal of marketing research : JMR
1
Working papers / Harvard Business School, Division of Research
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Risk, information, and incentives in online affiliate marketing
Edelman, Benjamin
;
Brandi, Wesley
- In:
Journal of marketing research : JMR
52
(
2015
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10010526414
Saved in:
2
Optimal deterrence when judgment-proof agents are paid in arrears : with an application to online advertising fraud
Edelman, Benjamin
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003722773
Saved in:
3
Pitfalls and fraud in online advertising metrics : what makes advertisers vulnerable to cheaters, and how they can protect themselves
Edelman, Benjamin
- In:
Journal of advertising research
54
(
2014
)
2
,
pp. 127-132
Persistent link: https://www.econbiz.de/10010383797
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->