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person:"Swoboda, Bernhard"
~source:"econis"
~subject:"Consumer goods industry"
~subject:"Electrical industry"
~subject:"Transnational corporation"
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Swoboda, Bernhard
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Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
2
Management international review : mir ; journal of international business
1
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ECONIS (ZBW)
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Does centralising global account management activities in response to international retailers pay off?
Swoboda, Bernhard
;
Schlüter, Andrea
;
Olejnik, Edith
; …
- In:
Management international review : mir ; journal of …
52
(
2012
)
5
,
pp. 727-756
Persistent link: https://www.econbiz.de/10009629110
Saved in:
2
The complexity and dynamics of Electrolux' internationalisation
Zentes, Joachim
;
Swoboda, Bernhard
;
Morschett, Dirk
- In:
Fallstudien zum Internationalen Management : Grundlagen …
,
(pp. 3-24)
.
2011
Persistent link: https://www.econbiz.de/10009304071
Saved in:
3
The global sustainability initiative at Henkel's Laundry and Home Care sector
Swoboda, Bernhard
;
Löwenberg, Margot
- In:
Fallstudien zum Internationalen Management : Grundlagen …
,
(pp. 837-854)
.
2011
Persistent link: https://www.econbiz.de/10009310247
Saved in:
4
Fallstudien zum internationalen Management : Instructor's manual
Zentes, Joachim
(
contributor
);
Swoboda, Bernhard
(
contributor
)
-
2004
-
2. Aufl.
Persistent link: https://www.econbiz.de/10009009971
Saved in:
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