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person:"Tucker, Catherine"
~isPartOf:"ERIM report series research in management"
~person:"Kumar, Subodha"
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Internet marketing
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Tucker, Catherine
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ERIM report series research in management
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Information systems research : ISR
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Journal of marketing research : JMR
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Handbook of the economics of marketing : Volume 1
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Handbook of the economics of marketing ; Volume 1
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International journal of industrial organization
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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A new method of measuring online media advertising effectiveness : prospective meta-analysis in marketing
Liberali, Gui
;
Urban, Glen
;
Dellaert, Benedict
;
Tucker, …
-
2016
Persistent link: https://www.econbiz.de/10011643144
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