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person:"Walsh, Gianfranco"
~person:"Alkan, Leyla"
~subject:"Clusteranalyse"
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Search: subject_exact:"Segmentierung von Märkten"
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Clusteranalyse
Market segmentation
6
Marktsegmentierung
6
Cluster analysis
4
Beziehungsmarketing
2
Consumer behaviour
2
Deutschland
2
Dienstleistungssektor
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Germany
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Konsumentenverhalten
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Relationship marketing
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Segmentation
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Service industry
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2005
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Adolescents
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Advertising effects
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Corporate reputation
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E-commerce
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EU countries
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EU-Staaten
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Economic culture
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Electronic Commerce
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Firmenimage
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Hedonic price index
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Hedonischer Preisindex
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Housing market
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Immobilienmarkt
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Immobilienpreis
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Internet
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Internet shopping
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Jugendliche
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Market research
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Marktforschung
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Motivations
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Online retailing
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Online-Handel
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Preisdifferenzierung
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Walsh, Gianfranco
Alkan, Leyla
Tkaczynski, Aaron
7
Dolnicar, Sara
5
DeSarbo, Christian F.
3
Leisch, Friedrich
3
Parsad, Chandan
3
Prashar, Sanjeev
3
Prebensen, Nina K.
3
Rundle-Thiele, Sharyn
3
Sondhi, Neena
3
DeSarbo, Wayne
2
DeSarbo, Wayne D.
2
DeSarbo, Wayne S.
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Denizci Guillet, Basak
2
Deshmukh, Arun Kumar
2
Eusébio, Celeste
2
Grewal, Rajdeep
2
Haverila, Matti
2
Jaiswal, Deepak
2
Lough, Nancy
2
Mumcu, Ceyda
2
Neslin, Scott A.
2
Schwanenberg, Stefan
2
Vijay, T. Sai
2
Aggarwal, Himanshu
1
Aghdaie, Mohammad Hasan
1
Ahuja, Vandana
1
Akhondzadeh-Noughabi, Elham
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Albaum, Gerald S.
1
Alhothali, Ghada Talat
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Allan, David
1
Alvarez de Toledo, Pablo
1
Amin Mahir Abdullah
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Anand, Sandip
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Andrades Caldito, Lidia
1
Andrews, J. Craig
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Andrews, Rick L.
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European journal of marketing : EJM
1
International journal of strategic property management
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
The journal of services marketing
1
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ECONIS (ZBW)
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Housing market differentiation : the cases of Yenimahalle and Çankaya in Ankara
Alkan, Leyla
- In:
International journal of strategic property management
19
(
2015
)
1
,
pp. 13-26
Persistent link: https://www.econbiz.de/10011302972
Saved in:
2
A segmentation of adolescent online users and shoppers
Hill, William W.
;
Beatty, Shraron E.
;
Walsh, Gianfranco
- In:
The journal of services marketing
27
(
2013
)
5
,
pp. 347-360
Persistent link: https://www.econbiz.de/10010127942
Saved in:
3
Segmentation in social marketing : insights from the European Union's multi-country, antismoking campaign
Walsh, Gianfranco
;
Hassan, Louise M.
;
Shiu, Edward
; …
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 1140-1164
Persistent link: https://www.econbiz.de/10008650635
Saved in:
4
Kundenzufriedenheit und Kundenbindung als Grundlage der Zielgruppenbildung im Dienstleistungssektor
Walsh, Gianfranco
;
Niermann, Stefan
;
Klee, Alexander
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
54
(
2008
)
1
,
pp. 42-59
Persistent link: https://www.econbiz.de/10003701317
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