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person:"Walter, Benjamin von"
~isPartOf:"Journal of retailing"
~person:"Swoboda, Bernhard"
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Journal of retailing
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Behavioral Branding : wie Mitarbeiterverhalten die Marke stärkt
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Gabler Edition Wissenschaft / Handel und Internationales Marketing / Retailing and International Marketing
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Ganzheitliche Unternehmensführung in dynamischen Märkten : Festschrift für Univ.-Prof. Dr. Armin Töpfer
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Reciprocal effects of the corporate reputation and store equity of retailers
Swoboda, Bernhard
;
Berg, Bettina
;
Schramm-Klein, Hanna
- In:
Journal of retailing
89
(
2013
)
4
,
pp. 447-459
Persistent link: https://www.econbiz.de/10010226421
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