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person:"Walter, Benjamin von"
~person:"Fombrun, Charles J."
~subject:"Labour productivity"
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Search: subject_exact:"Corporate image"
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Mitarbeiter zu Markenbotschaftern machen : Steigerung der Dienstleistungsproduktivität durch Behavioral Branding
Walter, Benjamin von
;
Tomczak, Torsten
;
Henkel, Sven
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2011
Persistent link: https://www.econbiz.de/10009230985
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