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person:"Wimmer, Konrad"
~person:"Fernandes, Ana Margarida"
~person:"Schmitz, Christian"
~subject:"Building society"
~type:"article"
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Wertorientierte Vertriebssteuerung in Banken und Sparkassen : Deckungsbeitragsmessung, Multikanal-Steuerung, erfolgsabhängige Vergütung
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Berücksichtigung strategischer Faktoren in der wertorientierten Vertriebssteuerung
Wimmer, Konrad
;
Litz, Hermann
- In:
Wertorientierte Vertriebssteuerung in Banken und …
,
(pp. 125-149)
.
2007
Persistent link: https://www.econbiz.de/10003527726
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