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person:"Yan, Ruiliang"
~person:"Dan, Bin"
~subject:"Business-to-business marketing"
~subject:"Spieltheorie"
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Search: subject_exact:"Vertriebskanal"
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Business-to-business marketing
Spieltheorie
Distribution channel
30
Vertriebsweg
30
Einzelhandel
15
Game theory
15
Retail trade
15
Marketing management
9
Marketingmanagement
9
Lieferkette
8
Online retailing
8
Online-Handel
8
Supply chain
8
E-commerce
7
Electronic Commerce
7
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5
Internet marketing
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Online-Marketing
5
Preismanagement
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Pricing strategy
5
Wettbewerb
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Advertising
4
Marketing strategies
4
Werbung
4
Channel competition
3
Channel coordination
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Coordination
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Lieferantenmanagement
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Supplier relationship management
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Theory
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Channel distributions
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17
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Yan, Ruiliang
Dan, Bin
Chen, Jing
10
Zaccour, Georges
10
Matsui, Kenji
8
Taboubi, Sihem
8
Chen, Ying-Ju
7
Karray, Salma
7
Liu, Yunchuan
7
Pei, Zhi
7
Cui, Tony Haitao
6
Martín Herrán, Guiomar
6
Xiao, Tiaojun
6
Cheng, T. C. E.
5
Guan, Xu
5
He, Xiuli
5
He, Yong
5
Li, Guo
5
Li, Wei
5
Sethi, Suresh
5
Sigué, Simon Pierre
5
Bian, Junsong
4
Cai, Gangshu
4
Li, Bo
4
Liu, Lin
4
Nan, Guofang
4
Nie, Jiajia
4
Sethi, Suresh P.
4
Song, Huaming
4
Xie, Jinxing
4
Xiong, Yu
4
Zhao, Xuan
4
Amrouche, Nawel
3
Chen, Bintong
3
Chen, Lin
3
Chen, Xu
3
Choi, Tsan-Ming
3
Kunter, Marcus
3
Lee, Eunkyu
3
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3
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Journal of business research : JBR
4
Journal of retailing and consumer services
4
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of production economics
2
E-business applications for product development and competitive growth : emerging technologies
1
European journal of marketing : EJM
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic commerce : IJEC
1
International journal of services technology and management
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ECONIS (ZBW)
17
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1
The strategic value of buy online and pick up from store service to the dual channel coordination
Pei, Zhi
;
Ghose, Sanjoy
;
Yan, Ruiliang
;
Zhou, Steve Bin
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014462194
Saved in:
2
Mobile channel and channel coordination under different supply chain contexts
Amrouche, Nawel
;
Pei, Zhi
;
Yan, Ruiliang
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 165-182
Persistent link: https://www.econbiz.de/10012162493
Saved in:
3
Manufacturer's cooperative advertising, demand uncertainty, and information sharing
Yan, Ruiliang
;
Cao, Zixia
;
Pei, Zhi
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 709-717
Persistent link: https://www.econbiz.de/10011436236
Saved in:
4
The strategic value of cooperative advertising in the dual-channel competition
Yan, Ruiliang
;
Pei, Zhi
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
3
,
pp. 118-143
Persistent link: https://www.econbiz.de/10011434017
Saved in:
5
How does the added new online channel impact the supporting advertising expenditure?
Pei, Zhi
;
Toombs, Leslie
;
Yan, Ruiliang
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 229-238
Persistent link: https://www.econbiz.de/10010348763
Saved in:
6
Coordinating a dual-channel supply chain with risk-averse under a two-way revenue sharing contract
Xu, Guangye
;
Dan, Bin
;
Zhang, Xumei
;
Can, Liu
- In:
International journal of production economics
147
(
2014
)
1
,
pp. 1771-179
Persistent link: https://www.econbiz.de/10010350422
Saved in:
7
National advertising, dual-channel coordination and firm performance
Pei, Zhi
;
Yan, Ruiliang
- In:
Journal of retailing and consumer services
20
(
2013
)
2
,
pp. 218-224
Persistent link: https://www.econbiz.de/10009734310
Saved in:
8
Pricing policies in a dual-channel supply chain with retail services
Dan, Bin
;
Xu, Guangye
;
Liu, Can
- In:
International journal of production economics
139
(
2012
)
1
,
pp. 312-320
Persistent link: https://www.econbiz.de/10009573371
Saved in:
9
Implementing online store for national brand competing against private label
Amrouche, Nawel
;
Yan, Ruiliang
- In:
Journal of business research : JBR
65
(
2012
)
3
,
pp. 325-332
Persistent link: https://www.econbiz.de/10009507203
Saved in:
10
Managing channel coordination in a multi-channel manufacturer-retailer supply chain
Yan, Ruiliang
- In:
Industrial marketing management : the international …
40
(
2011
)
4
,
pp. 636-642
Persistent link: https://www.econbiz.de/10009160097
Saved in:
1
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