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source:"econis"
~isPartOf:"ADBI Working Paper"
~isPartOf:"Journal of media business studies"
~type_genre:"Aufsatz in Zeitschrift"
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Journal of media business studies
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What types of films are successful at the box office? : predicting opening weekend and non-opening gross earnings of films
Kim, Dam Hee
- In:
Journal of media business studies
18
(
2021
)
3
,
pp. 214-234
Persistent link: https://www.econbiz.de/10012596680
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Product placement in movies : perspectives from motion picture firms
Cha, Jiyoung
- In:
Journal of media business studies
13
(
2016
)
1/2
,
pp. 95-116
Persistent link: https://www.econbiz.de/10011676000
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