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source:"econis"
~isPartOf:"Digital and social media marketing : a results-driven approach"
~type_genre:"Case study"
~type_genre:"Handbuch"
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Digital and social media marketing : a results-driven approach
Digitalisierung des Handels mit ePace : innovative E-Commerce-Geschäftsmodelle und digitale Zeitvorteile
4
International journal of electronic commerce : IJEC
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Premier reference source
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11 Fallstudien von Handelsunternehmen
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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CSR und Digitalisierung : der digitale Wandel als Chance und Herausforderung für Wirtschaft und Gesellschaft
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Digital Controlling & Simple Finance : die Zukunft der Unternehmenssteuerung
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E-retailing challenges and opportunities in the global marketplace
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Harvard-Business-Manager : das Wissen der Besten
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Journal of electronic commerce research : JECR
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Palgrave studies in financial services technology
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Springer eBook Collection
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Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
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Advances in electronic commerce (AEC) book series
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Bankinnovationen
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Blockchain technology and applications for digital marketing
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Business and society review : a quarterly forum on the role of business in a free society
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Business process transformation
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Competition on the internet : [... conference titled "Competition on the Internet" organized in February, 2013, in Munich]
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Customer-centric marketing strategies : tools for building organizational performance
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Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
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Digitale Transformation im Unternehmen gestalten : Geschäftsmodelle, Erfolgsfaktoren, Handlungsanweisungen, Fallstudien
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Digitalisierung der Unternehmenssteuerung : Prozessautomatisierung, Business Analytics, Big Data, SAP S/4HANA, Anwendungsbeispiele
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E-marketing ; Vol. 1
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E-marketing in developed and developing countries : emerging practices
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Edition Wissenschaft - Apprimus
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Electronic retailing
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Entrepreneurial and financial studies
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Ethics in marketing : international cases and perspectives
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Fallstudien zum internationalen Management, International Trade : 14 Fallstudien
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Fallstudien zur Unternehmensführung
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Family firms and institutional contexts : business models, innovation and competitive advantage
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Field guide to case study research in business-to-business marketing and purchasing
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Fuzzy management methods
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Gabler Edition Wissenschaft
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Global strategy in the service industries : dynamics, analysis, growth
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Identifying business needs
Slavova, Milanka
- In:
Digital and social media marketing : a results-driven …
,
(pp. 44-66)
.
2017
Persistent link: https://www.econbiz.de/10011582660
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2
Understanding your buyer persona
Cruz, Ana
;
Karatzas, Stelios
- In:
Digital and social media marketing : a results-driven …
,
(pp. 69-93)
.
2017
Persistent link: https://www.econbiz.de/10011582681
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