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source:"econis"
~person:"Edvardsson, Bo"
~subject:"Beziehungsmarketing"
~type_genre:"Case study"
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The journal of business & industrial marketing
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ECONIS (ZBW)
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Customer needing : a challenge for the seller offering
Strandvik, Tore
;
Holmlund, Maria
;
Edvardsson, Bo
- In:
The journal of business & industrial marketing
27
(
2012
)
2
,
pp. 132-141
Persistent link: https://www.econbiz.de/10009511737
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