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source:"econstor"
~isPartOf:"Journal of food products marketing"
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Search: subject_exact:"Handelsmarke"
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Handelsmarke
8
Store brand
8
Consumer behaviour
6
Konsumentenverhalten
6
Brand management
5
Markenführung
5
Brand image
3
Einzelhandel
3
Markenimage
3
Retail trade
3
Brand
2
Corporate reputation
2
Firmenimage
2
Food
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Lebensmittel
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Markenartikel
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store brand
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Chile
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China
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Coffee
1
Coffee market
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Designation of origin
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Einzelhandelspreis
1
Elasticity
1
Elastizität
1
Food labels
1
Food retailing
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Food trade
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Frozen food
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Gemüse
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Greece
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Griechenland
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Herkunftsbezeichnung
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Hypermarket
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Kaffee
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Kaffeemarkt
1
Lebensmitteleinzelhandel
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Lebensmittelhandel
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Beneke, Justin
1
Calvo Porral, Cristina
1
Chaniotakis, Ioannis E.
1
Ho, Ching-wei
1
Hsu, Huei-chen
1
Jones, Eugene
1
Kay, Lisa M.
1
Lai, Chi-shiun
1
Lymperopoulos, Constantine
1
Lévy Mangin, Jean-Pierre
1
Myers, Kimberly B.
1
Schnettler, Berta
1
Sepúlveda, Néstor
1
Soureli, Magdalini
1
Viñuela, José
1
Wall-Bassett, Elizabeth
1
Wu, Qiang
1
Yen, Wan-Ju J.
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Journal of food products marketing
Journal of retailing and consumer services
61
International journal of retail & distribution management
24
The international review of retail, distribution and consumer research
22
SpringerLink / Bücher
21
Journal of business research : JBR
18
Journal of retailing
16
The journal of product & brand management
14
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
12
European journal of operational research : EJOR
11
Handelsforschung
11
Gabler Edition Wissenschaft
9
International journal of production economics
9
Journal of agricultural & food industrial organization
9
Journal of marketing
9
Springer Proceedings in Business and Economics
9
Jahrbuch der Absatz- und Verbrauchsforschung
8
Review of industrial organization : RIO
8
Transportation research / E : an international journal
8
European journal of marketing : EJM
7
Journal of marketing management : MM
7
Neue Ansätze in Markenforschung und Markenführung
7
Research
7
The journal of brand management : an international journal
7
The journal of consumer marketing
7
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
6
Journal of marketing research : JMR
6
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
6
Marketing : ZFP ; journal of research and management
6
Marketing letters : a journal of research in marketing
6
Reihe: Marketing, Handel und Management
6
Report / Marketing Science Institute
6
Applied economics
5
Applied economics letters
5
Australasian marketing journal
5
European retail research
5
Handelsmarken : Entwicklungstendenzen und Zukunftsperspektiven der Handelsmarkenpolitik
5
Handelsmarken : Zukunftsperspektiven der Handelsmarkenpolitik
5
Improving marketing strategies for private label products
5
Innovatives Markenmanagement
5
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EconStor
ECONIS (ZBW)
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1
Cost analysis of calcium in store brand versus national brand grocery products
Kay, Lisa M.
;
Wu, Qiang
;
Wall-Bassett, Elizabeth
;
Yen, …
- In:
Journal of food products marketing
24
(
2018
)
1
,
pp. 80-95
Persistent link: https://www.econbiz.de/10011880232
Saved in:
2
The arduous journey of private labels : insights from the South African market and further afield
Beneke, Justin
- In:
Journal of food products marketing
23
(
2017
)
6
,
pp. 668-682
Persistent link: https://www.econbiz.de/10011799742
Saved in:
3
Consumer preferences for coffee : hot and wet, or quality and flavor?
Jones, Eugene
- In:
Journal of food products marketing
22
(
2016
)
3
,
pp. 350-380
Persistent link: https://www.econbiz.de/10011561217
Saved in:
4
Do store image and price perception matter to store brand equity?
Calvo Porral, Cristina
;
Lévy Mangin, Jean-Pierre
- In:
Journal of food products marketing
21
(
2015
)
1
,
pp. 102-122
Persistent link: https://www.econbiz.de/10011432114
Saved in:
5
A research model for consumers' intention of buying private label frozen vegetables
Chaniotakis, Ioannis E.
;
Lymperopoulos, Constantine
; …
- In:
Journal of food products marketing
15
(
2009
)
2
,
pp. 152-163
Persistent link: https://www.econbiz.de/10003857614
Saved in:
6
Taiwanese retailing : market analysis and retail branding model application
Ho, Ching-wei
- In:
Journal of food products marketing
14
(
2008
)
2
,
pp. 75-98
Persistent link: https://www.econbiz.de/10003773214
Saved in:
7
Examination of factors moderating the success of private label brands : a study of the packaged food market in China
Hsu, Huei-chen
;
Lai, Chi-shiun
- In:
Journal of food products marketing
14
(
2008
)
4
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003775486
Saved in:
8
Attitude and willingness to pay for national and store brands of milk in the south of Chile
Schnettler, Berta
;
Viñuela, José
;
Sepúlveda, Néstor
- In:
Journal of food products marketing
14
(
2008
)
4
,
pp. 76-94
Persistent link: https://www.econbiz.de/10003775499
Saved in:
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