//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Advertising"
~person:"Puntoni, Stefano"
~subject:"Theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Sprachforschung"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Advertising
Theory
Advertising effects
2
Linguistics
2
Linguistik
2
Werbewirkung
2
Werbung
2
Forschung
1
Language
1
Mehrsprachigkeit
1
Multilingualism
1
Psychology of advertising
1
Research
1
Sprache
1
Werbepsychologie
1
more ...
less ...
Online availability
All
Free
1
Undetermined
1
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Arbeitspapier
1
Article in journal
1
Aufsatz in Zeitschrift
1
Collection of articles of several authors
1
Sammelwerk
1
Working Paper
1
Language
All
English
2
Author
All
Puntoni, Stefano
Xu, Zeshui
4
Grin, François
3
Coloma, Germán
2
Dreßler, Anja
2
Dudley-Evans, Tony
2
Leopold, Henrik
2
Liao, Huchang
2
Merigo, Jose Maria
2
Pasquier, Martial
2
Priddat, Birger P.
2
Ahrens, Kornelia
1
Backhouse, Roger
1
Baginski, Stephen P.
1
Barger, Victor A.
1
Barner-Rasmussen, Wilhelm
1
Barros, Denise Franca
1
Bauch, Gerrit
1
Baumgartner, Hans
1
Bell, Emma
1
Bingler, Julia
1
Cai, Yuhang
1
Castelo, Noah
1
Chen, Hua-you
1
Chen, Shimin
1
Chun, Christian W.
1
Cronqvist, Henrik
1
Davison, Jane
1
De Jasay, Anthony
1
Demers, Elizabeth
1
Dilme, Francesc
1
Ding, Tao
1
Dong, Yucheng
1
Doukas, Haris
1
Doña, Jesús M.
1
Du, Zhi-jiao
1
Edwards, John
1
Eichler, Wolfgang
1
Evangelisti Allori, Paola
1
Fan, Zhi-ping
1
more ...
less ...
Published in...
All
ERIM report series research in management
1
Journal of advertising : official publication of the American Academy of Advertising
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Methodological issues in cross-linguistic and multilingual advertising research
Weijters, Bert
;
Puntoni, Stefano
;
Baumgartner, Hans
- In:
Journal of advertising : official publication of the …
46
(
2017
)
1
,
pp. 115-128
Persistent link: https://www.econbiz.de/10011686482
Saved in:
2
"Emotionalʺ versus"emotioneelʺ: advertising language and emotional appraisal
Puntoni, Stefano
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003402313
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->