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subject:"Advertising effects"
~isPartOf:"Freiburger betriebswirtschaftliche Diskussionsbeiträge"
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Freiburger betriebswirtschaftliche Diskussionsbeiträge
Journal of marketing research
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Health marketing quarterly
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International journal of advertising : the review of marketing communications
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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Marketing in the new global order : challenges and opportunities
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Deceptive claims using fake news advertising : the impact on consumers
Rao, Anita
- In:
Journal of marketing research
59
(
2022
)
3
,
pp. 534-554
Persistent link: https://www.econbiz.de/10013258053
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