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subject:"Bank"
~subject:"Großbritannien"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Conference proceedings"
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Search: subject_exact:"Telefonmarketing"
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Bank
Großbritannien
Direct marketing
553
Direktmarketing
553
Consumer behaviour
140
Konsumentenverhalten
140
Arzneimittel
110
Pharmaceuticals
110
Advertising effects
106
Werbewirkung
106
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96
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96
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79
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79
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56
Online-Marketing
56
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56
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56
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54
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54
Germany
54
Relationship marketing
54
Marketing management
43
Marketingmanagement
43
Theorie
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Theory
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34
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direct marketing
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Online-Handel
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Aufsatz in Zeitschrift
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English
17
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Boothby, Kate
2
Jenkinson, Angus
2
Langford, Paul
2
Rogg, Heiko
2
Baxmann, Ulf G.
1
Brooks, Gary
1
Carrigan, Marylyn
1
Chater, Nick
1
Davies, Greg B.
1
Holloway, Bethan
1
Hudson, Jane
1
Kakilli Acaravci, Songul
1
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1
Lehmann, Erik
1
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1
McCarthy, Jeff
1
McEachern, Morven G.
1
Melnyk, Robert
1
Neuberger, Doris
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Otto, Philipp E.
1
Palihawadana, Dayananda
1
Parlar, Tuba
1
Perrett, Mark
1
Reast, Jon
1
Reed, David
1
Röder, Klaus
1
Sargeant, Adrian
1
Schöning, Stephan
1
Shabbir, Haseeb
1
Steiner, Alexander
1
Stott, Henry
1
Szmigin, Isabelle
1
Turner, George
1
Vocke, Christian
1
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1
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Humboldt-Universität zu Berlin / Institut für Genossenschaftswesen
1
Institut für Betriebswirtschaftslehre <Lüneburg> / Abteilung für Bank- und Finanzwirtschaft
1
Kreditwirtschaftliches Kontaktforum <1, 1997, Lüneburg>
1
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
10
Die Bank
3
Berliner Beiträge zum Genossenschaftswesen : Veröffentlichungen des Instituts für Genossenschaftswesen an der Humboldt-Universität zu Berlin
1
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
1
International journal of economics and financial issues : IJEFI
1
International journal of nonprofit & voluntary sector marketing
1
International journal of nonprofit and voluntary sector marketing
1
Journal of advertising research
1
Journal of financial services marketing : JFSM
1
Journal of marketing management : MM
1
Journal of retailing and consumer services
1
Kredit und Kapital
1
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
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ECONIS (ZBW)
25
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1
Using data mining techniques for detecting the important features of the bank direct marketing data
Parlar, Tuba
;
Kakilli Acaravci, Songul
- In:
International journal of economics and financial issues …
7
(
2017
)
2
,
pp. 692-696
Persistent link: https://www.econbiz.de/10011809107
Saved in:
2
Using the phone to reduce donor attrition and drive loyalty
Holloway, Bethan
- In:
International journal of nonprofit & voluntary sector …
18
(
2013
)
1
,
pp. 31-35
Persistent link: https://www.econbiz.de/10010212307
Saved in:
3
IDM Student Competion 2013 : English Wine Week
Reed, David
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 51-55
Persistent link: https://www.econbiz.de/10010256411
Saved in:
4
Thinking locally, acting locally? : conscious consumers and farmers' markets
McEachern, Morven G.
;
Warnaby, Gary
;
Carrigan, Marylyn
; …
- In:
Journal of marketing management : MM
26
(
2010
)
5/6
,
pp. 395-412
Persistent link: https://www.econbiz.de/10003995601
Saved in:
5
From spending to understanding : analyzing customers by their spending behavior
Otto, Philipp E.
;
Davies, Greg B.
;
Chater, Nick
;
Stott, …
- In:
Journal of retailing and consumer services
16
(
2009
)
1
,
pp. 10-18
Persistent link: https://www.econbiz.de/10003803118
Saved in:
6
Speaking my language?
Wood, Andy
- In:
Journal of financial services marketing : JFSM
14
(
2009/10
)
1
,
pp. 92-97
Persistent link: https://www.econbiz.de/10003903433
Saved in:
7
Web-2.0-Anwendungen bei Banken : Innovationen im Direktvertrieb
Vocke, Christian
- In:
Die Bank
(
2008
)
9
,
pp. 72-74
Persistent link: https://www.econbiz.de/10003742612
Saved in:
8
Donor retention : an exploratory study of door-to-door recruits
Sargeant, Adrian
;
Hudson, Jane
- In:
International journal of nonprofit and voluntary sector …
13
(
2008
)
1
,
pp. 89-101
Persistent link: https://www.econbiz.de/10003689815
Saved in:
9
The ethical aspects of direct to consumer advertising of prescription drugs in the United Kingdom: physician versus consumer views
Reast, Jon
;
Palihawadana, Dayananda
;
Shabbir, Haseeb
- In:
Journal of advertising research
48
(
2008
)
3
,
pp. 450-464
Persistent link: https://www.econbiz.de/10003768854
Saved in:
10
Learning from integrated marketing: how to optimise personalised customer marketing strategie, Teil 2
Jenkinson, Angus
- In:
Journal of direct, data and digital marketing practice …
8
(
2006/07
)
4
,
pp. 319-335
Persistent link: https://www.econbiz.de/10003469002
Saved in:
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