//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Beziehungsmarketing"
~accessRights:"free"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~isPartOf:"Psychology & marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Social media"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Social Web
19
Social web
19
Consumer behaviour
10
Konsumentenverhalten
10
Artificial intelligence
6
Künstliche Intelligenz
6
social media
6
Viral marketing
5
Virales Marketing
5
artificial intelligence
5
Virtual reality
4
Virtuelle Realität
4
augmented reality
4
Internet marketing
3
Online-Marketing
3
Relationship marketing
3
Advertising
2
Bibliometrics
2
Bibliometrie
2
Data protection
2
Datenschutz
2
Online retailing
2
Online-Handel
2
Social network
2
Soziales Netzwerk
2
Werbung
2
electronic word-of-mouth
2
social networks
2
virtual reality
2
AI
1
AR filters
1
Advertising effects
1
Altruism
1
Altruismus
1
Betriebliche Wertschöpfung
1
Brand
1
Brand image
1
Brand management
1
Cause-Related Marketing
1
more ...
less ...
Online availability
All
Free
Undetermined
25
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Cabiddu, Francesca
1
Frau, Moreno
1
Frigau, Luca
1
Haggerty, Nicole
1
Honora, Andreawan
1
Larimo, Jorma
1
Leonidou, Leonidas C.
1
Li, Fangfang
1
Mola, Francesco
1
Tomczyk, Przemysław
1
Zadeh, Maryam Memar
1
more ...
less ...
Published in...
All
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Psychology & marketing
Cogent business & management
12
Journal of open innovation : technology, market, and complexity
5
Administrative Sciences : open access journal
3
International journal of management and economics
3
Journal of business economics and management
3
Journal of global marketing
3
Journal of marketing
3
Pakistan journal of commerce and social sciences
3
Asian journal of business and accounting : AJBA
2
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
2
Cowles Foundation Discussion Paper
2
Digital business
2
European research studies
2
Expert journal of marketing
2
Information Systems Working Papers Series, Vol. , pp. -, 1999
2
Italian journal of marketing : ITJM
2
Journal of global information management
2
Journal of innovation & knowledge : JIK
2
Journal of innovations in digital marketing
2
Journal of international marketing
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
2
Marketing i menedžment innovacij : m&mi
2
Thailand and the world economy
2
Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas
2
Working paper
2
Working paper series
2
2009 International Conference on Electrical Engineering and Informatics, Selangor, Malaysia. August 2009
1
2nd Annual Management Congress at Mugla University, February 17, 2005, Mugla, Turkey
1
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Argumenta oeconomica
1
Artificiality and Sustainability in Entrepreneurship : Exploring the Unforeseen, and Paving the Way to a Sustainable Future
1
Athens journal of business & economics : AJBE
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Baltic Journal of Economic Studies
1
Boston Univ. School of Law, Law and Economics Research Paper
1
Business and Economic Research : BER
1
Business management review : journal of the University of Dar es Salaam Business School
1
Business research
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social media in marketing research : theoretical bases, methodological aspects, and thematic focus
Li, Fangfang
;
Larimo, Jorma
;
Leonidou, Leonidas C.
- In:
Psychology & marketing
40
(
2023
)
1
,
pp. 124-145
Persistent link: https://www.econbiz.de/10013465216
Saved in:
2
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
3
How emotions impact the interactive value formation process during problematic social media interactions
Frau, Moreno
;
Cabiddu, Francesca
;
Frigau, Luca
; …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
5
,
pp. 773-793
Persistent link: https://www.econbiz.de/10014428171
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->