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subject:"Beziehungsmarketing"
~person:"Nia, Meisam Hejazi"
~person:"Park, Jong-hyun"
~type_genre:"Conference paper"
~type_genre:"Graue Literatur"
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Search: subject_exact:"Produzentendienstleistung"
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Beziehungsmarketing
Bundling strategy
2
Consumer behaviour
2
Konsumentenverhalten
2
Leistungsbündel
2
Relationship marketing
2
Airline
1
Bundling
1
Customer retention
1
Einzelhandel
1
Fluggesellschaft
1
Lock-in effects
1
Loyalty
1
Preisdifferenzierung
1
Preismanagement
1
Price discrimination
1
Pricing strategy
1
Retail trade
1
Revenue management
1
Revenue-Management
1
Service bundles
1
South Korea
1
Switching behaviour
1
Switching costs
1
Südkorea
1
Wechselverhalten
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customer-centric retailing
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price testing
1
product bundling
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revenue management
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Conference paper
Graue Literatur
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Nia, Meisam Hejazi
Park, Jong-hyun
Arnsfeld, Torsten
1
Bagschik, Thorsten
1
Cassia, Fabio
1
Cobelli, Nicola
1
Colm, Laura
1
Doreswamy, Goda
1
Edvardsson, Bo
1
Eversheim, Walter
1
Franck, Egon
1
Gill, Liz
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Holmlund, Maria
1
Jiang, Xin
1
Kim, Moon-koo
1
Kretschmar, Thomas
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Lee, Duk Hee
1
Lucidi, Stefano
1
Lutoshkina, Alexandra
1
Madireddy, Manini
1
Mital, Amod
1
Monti, Alessandro
1
Nippa, Michael
1
Park, Myeong-cheol
1
Piezonka, Sascha
1
Rehm, Sven-Volker
1
Schallehn, Holger
1
Schneckenburger, Timo
1
Schäfer, Ralf
1
Speth, Christoph
1
Storm, Kai
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Strandvik, Tore
1
Stumpf, Ulrich
1
Sundararajan, Ramasubramanian
1
Thanassoulis, John
1
Ugolini, Marta Maria
1
Wang, Mei
1
Wienhold, Doreen
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Wünsche, Maria
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Journal of revenue and pricing management
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ECONIS (ZBW)
2
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Determinants of the subscription to bundled services and their effect on customer retention in the Korean communications sector
Kim, Moon-koo
;
Park, Myeong-cheol
;
Lee, Duk Hee
;
Park, …
-
2017
Persistent link: https://www.econbiz.de/10011756914
Saved in:
2
Constructing bundled offers for airline customer
Madireddy, Manini
;
Sundararajan, Ramasubramanian
; …
- In:
Journal of revenue and pricing management
16
(
2017
)
6
,
pp. 532-552
Persistent link: https://www.econbiz.de/10011854170
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