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subject:"Brand management"
~person:"Rashid, Arooj"
~person:"Swoboda, Bernhard"
~subject:"Beziehungsmarketing"
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Search: subject_exact:"Fashion retailers"
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Brand management
Beziehungsmarketing
Textile distribution
13
Textilhandel
13
Fashion
6
Mode
6
Deutschland
5
Einzelhandel
5
Germany
5
Retail trade
5
Brand image
4
Consumer behaviour
4
Konsumentenverhalten
4
Markenführung
4
Markenimage
4
Bekleidungsindustrie
3
Clothing industry
3
Designation of origin
3
Herkunftsbezeichnung
3
Relationship marketing
3
Rules of origin
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Ursprungsregeln
3
Austria
2
Benchmarking
2
Betriebliche Wertschöpfung
2
Brand
2
Customer satisfaction
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Großhandel
2
Handelsmanagement
2
Inter-firm cooperation
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KMU
2
Kundenzufriedenheit
2
Lieferantenmanagement
2
Markenartikel
2
Retail management
2
SME
2
Supplier relationship management
2
Unternehmenskooperation
2
Value creation
2
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Rashid, Arooj
Swoboda, Bernhard
McColl, Julie
6
Ahlert, Dieter
4
Große-Bölting, Kristin
4
Barnes, Liz
3
Madhani, Pankaj M.
3
Moore, Christopher
3
Moore, Christopher M.
3
Warnaby, Gary
3
Abraham, Eike Jonas
2
Alptekinoglu, Aydin
2
Aslam, Usman
2
Bagusat, Ariane
2
Bai, Huifeng
2
Baier, Daniel
2
Bonilla Quijada, María del Rocío
2
Bruhn, Manfred
2
Carey, Robin
2
Choi, Tsan-Ming
2
Dabija, Dan Cristian
2
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Foscht, Thomas
2
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Reeves, Breanne O.
2
Rohlfing, Maja
2
Ryding, Daniella
2
Salfeld, André
2
Spector, Robert
2
Achtel, Pamela
1
Adreu Domingo, David
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Country of origin effect : looking back and moving forward
1
International journal of retail & distribution management
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of fashion marketing and management
1
Journal of promotion management : JPM
1
Marketing : ZFP ; journal of research and management
1
Zukunft im Handel : Studien für die Praxis
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1
Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Country of origin effect : looking back and moving forward
,
(pp. 20-39)
.
2019
Persistent link: https://www.econbiz.de/10012008489
Saved in:
2
Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 312-331
Persistent link: https://www.econbiz.de/10011875418
Saved in:
3
Management perspectives on country of origin
Rashid, Arooj
;
Barnes, Liz
;
Warnaby, Gary
- In:
Journal of fashion marketing and management
20
(
2016
)
2
,
pp. 230-244
Persistent link: https://www.econbiz.de/10011575487
Saved in:
4
A cross-lagged analysis of the reciprocal effects of perceived value and retail brand equity
Weindel, Julia
;
Swoboda, Bernhard
- In:
Marketing : ZFP ; journal of research and management
38
(
2016
)
2
,
pp. 92-104
Persistent link: https://www.econbiz.de/10011566850
Saved in:
5
Retaining or returning? : some insights for a better understanding of return behaviour
Foscht, Thomas
;
Ernstreiter, Karin
;
Maloles, Cesar
; …
- In:
International journal of retail & distribution management
41
(
2013
)
2
,
pp. 113-134
Persistent link: https://www.econbiz.de/10009725789
Saved in:
6
Das Kundenalter als Einflussfaktor auf den Erfolg von Kundenbeziehungen im Handel : Analyse direkter und moderierender Effekte im Textileinzelhandel
Angerer, Thomas
;
Foscht, Thomas
;
Swoboda, Bernhard
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
52
(
2006
)
4
,
pp. 397-417
Persistent link: https://www.econbiz.de/10003425802
Saved in:
7
Best Practice-Prozesse im Handel : Customer Relationship Management und Supply Chain Management
Zentes, Joachim
;
Janz, Markus
;
Kabuth, Peter
;
Swoboda, …
-
2002
Persistent link: https://www.econbiz.de/10001691682
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