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subject:"Brand management"
~subject:"trademarks"
~type_genre:"Article in journal"
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Search: subject_exact:"Brand protection"
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Brand management
trademarks
Markenrecht
375
Trademark law
375
Immaterialgüterrechte
102
Intellectual property rights
102
Brand
84
Markenartikel
84
USA
59
United States
59
Markenführung
49
EU countries
48
EU-Staaten
48
Innovation
41
Patent law
40
Patentrecht
40
Patent
39
Welt
33
World
33
Trademarks
30
Copyright law
27
Grauer Markt
27
Grey market
27
Handelsmarke
27
Store brand
27
Urheberrecht
27
Theorie
24
Theory
24
Deutschland
23
Germany
23
Product counterfeiting
22
Produktpiraterie
22
Designation of origin
19
Herkunftsbezeichnung
19
Illegaler Handel
18
Illicit trade
18
Competition law
16
Wettbewerbsrecht
16
trademark
16
China
15
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Undetermined
40
Free
8
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Article
73
Book / Working Paper
1
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Article in journal
Aufsatz in Zeitschrift
74
Arbeitspapier
14
Graue Literatur
14
Non-commercial literature
14
Working Paper
14
Aufsatz im Buch
12
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12
Collection of articles of several authors
8
Sammelwerk
8
Aufsatzsammlung
5
Hochschulschrift
4
Amtsdruckschrift
3
Government document
3
Mehrbändiges Werk
3
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3
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2
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2
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2
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English
74
Author
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Petty, Ross D.
5
Wilson, Jeremy M.
4
Block, Jörn
3
Castaldi, Carolina
3
Fisch, Christian
3
Agostini, Lara
2
Crass, Dirk
2
Filippini, Roberto
2
Flikkema, Meindert
2
Krasnikov, Alexander
2
Lopes, Teresa da Silva
2
Man, Ard-Pieter de
2
Nosella, Anna
2
Sandner, Philipp
2
Seip, Marcel
2
Willoughby, Kelvin W.
2
Aggarwal, Rashmi
1
Allegrezza, Serge
1
Amaral, Nelson Borges
1
An, Zhe
1
Baker, Thomas Alexander
1
Belderbos, René
1
Belfanti, Carlo
1
Bellido, Jose
1
Bowrey, Kathy
1
Brison, Natasha T.
1
Cao, Yougen
1
Castro, Rafael
1
Cerviño, Julio
1
Chan, Fiona
1
Chen, Rain
1
Cheng, Kwang-Hwee
1
Chiou, Lesley
1
Cho, Sungho
1
Chumney, Wade M.
1
Cowart, Tammy W.
1
Czarnitzki, Dirk
1
Dadzie, Emmanuel Obed
1
Delphine, Marie-Vivien
1
Derclaye, Estelle
1
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The journal of brand management : an international journal
11
Business history
6
Industry and innovation
4
International journal of intellectual property management : IJIPM
4
Business horizons
3
Regional studies : official journal of the Regional Studies Association
3
Enterprise & society : the international journal of business history
2
Journal of marketing
2
The Estey Centre journal of international law and trade policy
2
African journal of science, technology, innovation & development : AJSTID
1
Asia Pacific journal of marketing and logistics
1
Business history review
1
Development policy review
1
Eastern European journal for regional studies
1
Economics of innovation and new technology
1
Economie appliquée : archives de l'Institut de Sciences Mathématiques et Economiques Appliquées ; an international journal of economic analysis
1
Entrepreneurship theory and practice : ET&P
1
International journal of economics and business research : IJEBR
1
International journal of happiness and development
1
International journal of innovation and technology management
1
International journal of law and management : IJLMA
1
International journal of management and marketing research : IJMMR
1
International journal of sports marketing & sponsorship
1
International journal of the economics of business
1
Journal of advertising research
1
Journal of business ethics : JOBE
1
Journal of business research : JBR
1
Journal of economics & management strategy : JEMS
1
Journal of historical research in marketing
1
Journal of macromarketing
1
Journal of management and strategy : JMS
1
Journal of marketing research
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Knowledge management research & practice : KMRP
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing letters : a journal of research in marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Measuring business excellence : the journal of organizational performance management
1
Papers in regional science : the journal of the Regional Science Association International
1
Research policy : policy, management and economic studies of science, technology and innovation
1
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ECONIS (ZBW)
74
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74
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1
Examination of related diversification in laggard regions
Drivas, Kyriakos
;
Economidou, Claire
;
Kaplanis, Ioannis
; …
- In:
Papers in regional science : the journal of the …
102
(
2023
)
4
,
pp. 851-869
Persistent link: https://www.econbiz.de/10014342480
Saved in:
2
Trademarks, own brand manufacturing, and firm growth at different stages of development in Korea
Kang, Raeyoon
;
Lee, Keun
- In:
Seoul journal of economics : SJE
36
(
2023
)
1
,
pp. 113-136
Persistent link: https://www.econbiz.de/10014279636
Saved in:
3
Valuation of new trademarks
Hsu, Po-Hsuan
;
Li, Dongmei
;
Li, Qin
;
Teoh, Siew Hong
; …
- In:
Management science : journal of the Institute for …
68
(
2022
)
1
,
pp. 257-279
Persistent link: https://www.econbiz.de/10012821140
Saved in:
4
Trademarks as an indicator of regional innovation : evidence from Japanese prefectures
Block, Jörn
;
Fisch, Christian
;
Ikeuchi, Kenta
;
Kato, …
- In:
Regional studies : official journal of the Regional …
56
(
2022
)
2
,
pp. 190-209
Persistent link: https://www.econbiz.de/10012804134
Saved in:
5
Dynamics of regional diversification : a new approach using trademark data
Iversen, Eric J.
;
Herstad, Sverre J.
- In:
Regional studies : official journal of the Regional …
56
(
2022
)
2
,
pp. 276-289
Persistent link: https://www.econbiz.de/10012804161
Saved in:
6
The effects of intellectual property on financial integration in the European Union and Moldova Republic
Dadzie, Emmanuel Obed
;
Matei, Ionela Gabriela
- In:
Eastern European journal for regional studies
7
(
2021
)
1
,
pp. 70-91
Persistent link: https://www.econbiz.de/10012631732
Saved in:
7
Do university trademarks matter? : interaction between university-related apparel style and licensing status
Huang, Xiao
;
Kwon, Wi-suk
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 1018-1031
Persistent link: https://www.econbiz.de/10014334393
Saved in:
8
Trademarks and the cost of equity capital
Yang, Bin
;
An, Zhe
;
Gao, Xin
;
Li, Donghui
- In:
The journal of corporate finance : contracting, …
83
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014513171
Saved in:
9
What is in a name Deciphering domain name protection in India and Russia
Fatima, Aneela
;
Voutyrakos, Nikolaos
- In:
International journal of intellectual property …
13
(
2023
)
1
,
pp. 62-77
Persistent link: https://www.econbiz.de/10014320976
Saved in:
10
Use of real-life imagery and words in luxury brand trademarks : a study of the trademark lawsuits involving the Polo/Lauren Company
Cheng, Kwang-Hwee
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014285864
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