//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Bundling strategy"
~person:"Backhaus, Klaus"
~person:"Collier, Joel E."
~subject:"Emotion"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Nachkaufmarketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Bundling strategy
Emotion
Customer service
8
Kundenservice
8
Customer satisfaction
6
Kundenzufriedenheit
6
Beziehungsmarketing
5
Relationship marketing
5
Consumer behaviour
4
Dienstleistungsqualität
4
Konsumentenverhalten
4
Service quality
4
Customer delight
3
Dienstleistungssektor
2
Leistungsbündel
2
Service industry
2
Adaptability
1
Arbeitspsychologie
1
B-to-B-Marketing
1
Beschwerdemanagement
1
Broaden-and-build theory
1
Business process management
1
Business-to-business marketing
1
Complaint management
1
Customer waiting
1
Customized service packages
1
Dienstleistung
1
Effort
1
Einzelhandel
1
Empathy
1
Event marketing
1
Event-Marketing
1
Feedback
1
Frontline employees
1
Idiosyncratic service experience
1
Industrial services
1
Innovation management
1
Innovationsmanagement
1
Leistungsmotivation
1
Organizational psychology
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Aufsatz im Buch
1
Book section
1
Language
All
English
3
German
1
Author
All
Backhaus, Klaus
Collier, Joel E.
Thomas, Oliver
11
Fellmann, Michael
8
Nüttgens, Markus
6
Schlicker, Michael
6
Medler-Liraz, Hana
5
Prentice, Catherine
5
Gremler, Dwayne D.
4
Groth, Markus
4
Lay, Gunter
4
Luczak, Holger
4
Miao, Li
4
Barnes, Donald C.
3
Delcourt, Cécile
3
Emmrich, Andreas
3
Folse, Judith Anne Garretson
3
Gouthier, Matthias
3
Loos, Peter
3
Matijacic, Michel
3
Seger-Guttmann, Tali
3
Shi, Junqi
3
Walter, Philipp
3
Wang, Mo
3
Ashforth, Blake E.
2
Baker, Thomas L.
2
Barkawi, Karim
2
Black, William C.
2
Blinn, Nadine
2
Bullinger, Hans-Jörg
2
Buse, Christian
2
Chaker, Nawar N.
2
Cheshin, Arik
2
Dangelmaier, Wilhelm
2
Dauben, Stephan A.
2
Diefendorff, James M.
2
Däuble, Gerald Jan
2
Etzion, Hila
2
Fassott, Georg
2
Freiling, Jörg
2
more ...
less ...
Published in...
All
Innovation Driven Marketing : vom Trend zur innovativen Marketinglösung
1
Journal of business research : JBR
1
Journal of the Academy of Marketing Science
1
The journal of services marketing
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Idiosyncratic service experiences : when customers desire the extraordinary in a service encounter
Collier, Joel E.
;
Barnes, Donald C.
;
Abney, Alexandra K.
; …
- In:
Journal of business research : JBR
84
(
2018
),
pp. 150-161
Persistent link: https://www.econbiz.de/10011802860
Saved in:
2
Do customized service packages impede value capture in industrial markets?
Steiner, Michael
;
Eggert, Andreas
;
Ulaga, Wolfgang
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10011453165
Saved in:
3
Customer delight and work engagement
Barnes, Donald C.
;
Collier, Joel E.
;
Robinson, Stacey
- In:
The journal of services marketing
28
(
2014
)
5
,
pp. 380-390
Persistent link: https://www.econbiz.de/10010419905
Saved in:
4
Neue Professionalität des Marketing
Diller, Hermann
;
Backhaus, Klaus
;
Weddeling, Matthias
- In:
Innovation Driven Marketing : vom Trend zur innovativen …
,
(pp. 79-86)
.
2007
Persistent link: https://www.econbiz.de/10003507220
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->