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subject:"Communication media"
~subject:"Information technology"
~subject:"Technischer Fortschritt"
~type_genre:"Article in journal"
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Search: subject_exact:"Digitale Medien"
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Communication media
Information technology
Technischer Fortschritt
Digital media
156
Digitale Medien
156
Internet marketing
52
Online-Marketing
52
Social Web
50
Social web
50
Consumer behaviour
39
Konsumentenverhalten
39
Media industries
35
Mediensektor
35
digital media
31
Digitalisierung
22
Digitization
22
Advertising
21
Werbung
21
Advertising effects
16
Werbewirkung
16
Brand management
15
Markenführung
15
Marketing management
13
Marketingmanagement
13
Kommunikationsmedien
12
Public relations
11
USA
11
United States
11
Öffentlichkeitsarbeit
11
Innovation
10
Digital goods
8
Digitale Güter
8
E-commerce
8
Electronic Commerce
8
Personality psychology
8
Persönlichkeitspsychologie
8
social media
8
Brand
7
Internet
7
Markenartikel
7
Viral marketing
7
Virales Marketing
7
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10
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3
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Article
21
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Article in journal
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30
Collection of articles of several authors
26
Sammelwerk
26
Aufsatz im Buch
23
Book section
23
Aufsatz in Zeitschrift
21
Graue Literatur
17
Non-commercial literature
17
Hochschulschrift
15
Konferenzschrift
12
Thesis
8
Amtsdruckschrift
5
Government document
5
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4
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3
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3
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2
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2
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2
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2
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Case study
1
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English
21
Author
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Ahmed, Rizwan Raheem
1
Bakhtawar, Barira
1
Bartosova, Daniela
1
Belk, Russell W.
1
Beverungen, Armin
1
Beyes, Timon
1
Boell, Sebastian K.
1
Camilleri, Mark Anthony
1
Caro-González, Francisco Javier
1
Conrad, Lisa
1
Ding, Min
1
Domazet, Ivana
1
Eriksson, Carina Ihlström
1
Gandini, Alessandro
1
Gershon, Richard A.
1
Hoof, Florian
1
Hracs, Brian J.
1
Ivan, Loredana
1
Kamal, Asifa
1
Kim, Hye-jin
1
Krishna, Arunima
1
Latif, Faiza
1
Morales-Arroyo, Miguel
1
O'Leary, Daniel E.
1
Pérez-Suárez, Macarena
1
Schiau, Ioana
1
Siculiano, Vickie
1
Sjøvaag, Helle
1
Stojanović, Danijela
1
Sánchez-Torné, Isadora
1
Sørensen, Carsten
1
Tan, Margaret
1
Vibber, Kelly S.
1
Vveinhardt, Jolita
1
Wu, Shaofei
1
Xiao, Li
1
Åkesson, Maria
1
Štreimikienė, Dalia
1
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Published in...
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Journal of media business studies
3
JMM : the international journal on media management
2
Organization : the interdisciplinary journal of organization, theory and society
2
Advances in business and management forecasting
1
Economic analysis : EA
1
Growth and change : a journal of urban and regional policy
1
Information systems and e-business management : ISeB
1
International journal of electronic business
1
Journal of business economics and management
1
Journal of communication management : an international journal
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Management dynamics in the knowledge economy
1
Marketing theory
1
Review of marketing research
1
Scandinavian journal of management
1
The Lahore journal of business
1
Tourism planning & development
1
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All
ECONIS (ZBW)
21
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1
An analysis of competition and displacement of business among media forms in the advertising media arket of Pakistan
Bakhtawar, Barira
;
Latif, Faiza
;
Kamal, Asifa
- In:
The Lahore journal of business
10
(
2021
)
1
,
pp. 121-147
Persistent link: https://www.econbiz.de/10012813533
Saved in:
2
Use of information technologies in educational purposes : case from Serbia
Stojanović, Danijela
;
Domazet, Ivana
- In:
Economic analysis : EA
53
(
2020
)
2
,
pp. 68-78
Persistent link: https://www.econbiz.de/10012423502
Saved in:
3
Female entrepreneurs in digital journalism
Caro-González, Francisco Javier
;
Sánchez-Torné, Isadora
- In:
Journal of media business studies
19
(
2022
)
2
,
pp. 71-89
Persistent link: https://www.econbiz.de/10013327891
Saved in:
4
Older audiences and digital media : focus on Romania
Ivan, Loredana
;
Schiau, Ioana
- In:
Management dynamics in the knowledge economy
6
(
2018
)
3/21
,
pp. 423-447
Persistent link: https://www.econbiz.de/10012118691
Saved in:
5
Design of interactive digital media course teaching information query system
Wu, Shaofei
- In:
Information systems and e-business management : ISeB
18
(
2020
)
4
,
pp. 793-807
Persistent link: https://www.econbiz.de/10012416495
Saved in:
6
The organizational powers of (digital) media
Beverungen, Armin
;
Beyes, Timon
;
Conrad, Lisa
- In:
Organization : the interdisciplinary journal of …
26
(
2019
)
5
,
pp. 621-635
Persistent link: https://www.econbiz.de/10012160633
Saved in:
7
Culture, technology, and process in "media theories" : toward a shift in the understanding of media in organizational research
Hoof, Florian
;
Boell, Sebastian K.
- In:
Organization : the interdisciplinary journal of …
26
(
2019
)
5
,
pp. 636-654
Persistent link: https://www.econbiz.de/10012160638
Saved in:
8
The promotion of responsible tourism management through digital media
Camilleri, Mark Anthony
- In:
Tourism planning & development
15
(
2018
)
6
,
pp. 653-671
Persistent link: https://www.econbiz.de/10011942639
Saved in:
9
Ambidexterity under digitalization : a tale of two decades of new media at a Swedish newspaper
Åkesson, Maria
;
Sørensen, Carsten
;
Eriksson, Carina …
- In:
Scandinavian journal of management
34
(
2018
)
3
,
pp. 276-288
Persistent link: https://www.econbiz.de/10011934284
Saved in:
10
Interactive digital media and impact of customer attitude and technology on brand awareness : evidence from the South Asian countries
Ahmed, Rizwan Raheem
;
Vveinhardt, Jolita
; …
- In:
Journal of business economics and management
18
(
2017
)
6
,
pp. 1115-1134
Persistent link: https://www.econbiz.de/10011781028
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