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subject:"Comparison"
~person:"Bathaee, Atieh"
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Search: subject_exact:"Cultural identity"
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Comparison
Consumer behaviour
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Cultural identity
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Kulturelle Identität
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Bathaee, Atieh
Greif, Avner
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Noorderhaven, Niels G.
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Giavazzi, Francesco
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House, Robert J.
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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ECONIS (ZBW)
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Culture affects consumer behavior : theoretical reflections and an illustrative example with Germany and Iran
Bathaee, Atieh
-
2011
Persistent link: https://www.econbiz.de/10009007604
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Consumer culture at individual level : proposing a two-stepped model, comparing Iran and Germany
Bathaee, Atieh
- In:
Journal of global scholars of marketing science : …
24
(
2014
)
3
,
pp. 311-338
Persistent link: https://www.econbiz.de/10010408197
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