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subject:"Consumer behaviour"
~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~person:"Holsapple, Clyde W."
~subject:"Beziehungsmarketing"
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Consumer behaviour
Beziehungsmarketing
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Imaginal and emotional experiences in pleasure-oriented IT usage : a hedonic consumption perspective
Wu, Jiming
;
Holsapple, Clyde W.
- In:
Information & management : the internat. journal of …
51
(
2014
)
1
,
pp. 80-92
Persistent link: https://www.econbiz.de/10010259647
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