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subject:"Consumer behaviour"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Legends in marketing"
~person:"Donthu, Naveen"
~person:"Sheth, Jagdish N."
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Konsumentenverhalten
19
Beziehungsmarketing
4
Relationship marketing
4
Marketing
3
Marketing management
3
Marketingmanagement
3
Brand
2
Brand image
2
Brand management
2
Cognition
2
Customer experience
2
Customer satisfaction
2
Dienstleistungsqualität
2
Kognition
2
Kundenzufriedenheit
2
Markenartikel
2
Markenführung
2
Markenimage
2
Marketing theory
2
Marketingtheorie
2
Naresh K. Malhotra
2
Scientific method
2
Service quality
2
Theorie
2
Theory
2
Website
2
Wissenschaftliche Methode
2
Attribute evaluation
1
Bayes-Statistik
1
Bayesian estimation
1
Bayesian inference
1
Brand extension
1
Branding
1
COVID-Pandemic
1
Central brand associations
1
Choice satisfaction
1
Cognitive age
1
Cognitive effort
1
Consumer habits
1
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3
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Book / Working Paper
11
Article
8
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Collection of articles written by one author
9
Sammlung
9
Article in journal
8
Aufsatz in Zeitschrift
8
Collection of articles of several authors
8
Sammelwerk
8
Reprint
3
Aufsatzsammlung
1
Mehrbändiges Werk
1
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1
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Language
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English
19
Author
All
Donthu, Naveen
Sheth, Jagdish N.
Laroche, Michel
27
Ko, Eunju
22
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
13
Bartikowski, Boris
12
Richard, Marie-Odile
11
Balaji, M. S.
10
Dwivedi, Yogesh Kumar
10
Kukar-Kinney, Monika
10
Teng, Lefa
10
Chebat, Jean-Charles
9
Filieri, Raffaele
9
Seo, Yuri
9
Septianto, Felix
9
Beatty, Sharon E.
8
Choi, Jeonghye
8
Merchant, Altaf
8
Shukla, Paurav
8
Veloutsou, Cleopatra
8
Yang, Zhiyong
8
Arslanagic-Kalajdzic, Maja
7
Geuens, Maggie
7
Gupta, Suraksha
7
Kim, Kyung Hoon
7
Liu, Martin J.
7
Mattila, Anna S.
7
McLean, Graeme J.
7
Melewar, T. C.
7
Roy, Rajat
7
Roy, Sanjit
7
Sharma, Piyush
7
Wagner, Udo
7
Aiello, Gaetano
6
Balabanis, George
6
Behl, Abhishek
6
Das, Gopal
6
Dennis, Charles
6
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Published in...
All
Journal of business research : JBR
Legends in marketing
Legends in consumer behavior
42
Journal of marketing theory and practice
4
International journal of electronic marketing and retailing : IJEMR
2
Journal of global marketing
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of the Academy of Marketing Science
2
A reader in marketing communications
1
California management review
1
Emerald Points
1
Emerald Points Ser.
1
Handbook of relationship marketing
1
Harper & Row's series in marketing management
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of international consumer marketing
1
Journal of macromarketing
1
Journal of marketing research : JMR
1
Journal of marketing theory and practice : JMTP
1
Journal of retailing
1
MSI reports : working paper series
1
Marketing theory
1
Review of marketing research
1
The Routledge companion to consumer behavior
1
The Wiley marketing series
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
19
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1
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19
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date (oldest first)
1
The growing importance of customer-centric support services for improving customer experience
Sheth, Jagdish N.
;
Jain, Varsha
;
Ambika, Anupama
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303770
Saved in:
2
Impact of Covid-19 on consumer behavior : will the old habits return or die?
Sheth, Jagdish N.
- In:
Journal of business research : JBR
117
(
2020
),
pp. 280-283
Persistent link: https://www.econbiz.de/10012286029
Saved in:
3
Capturing dynamics in the value for brand recommendations from word-of-mouth conversations
Luo, Anita
;
Baker, Andrew M.
;
Donthu, Naveen
- In:
Journal of business research : JBR
104
(
2019
),
pp. 247-260
Persistent link: https://www.econbiz.de/10012105018
Saved in:
4
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
5
Why negative brand extension evaluations do not always negatively affect the brand : the role of central and peripheral brand associations
Michel, Géraldine
;
Donthu, Naveen
- In:
Journal of business research : JBR
67
(
2014
)
12
,
pp. 2611-2619
Persistent link: https://www.econbiz.de/10010483031
Saved in:
6
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
7
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
8
Consumer behavior
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337122
Saved in:
9
The fluent online shopping experience
Mosteller, Jill
;
Donthu, Naveen
;
Eroglu, Sevgin
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2486-2493
Persistent link: https://www.econbiz.de/10010402745
Saved in:
10
Effects of cognitive age, dispositional time perceptions, and time view manipulations on product attribute evaluations
Wei, Yujie
;
Donthu, Naveen
;
Bernhardt, Kenneth L.
- In:
Journal of business research : JBR
66
(
2013
)
11
,
pp. 2171-2177
Persistent link: https://www.econbiz.de/10009787905
Saved in:
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