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subject:"Corporate culture"
~isPartOf:"Foundations of corporate heritage"
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Corporate culture
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Foundations of corporate heritage
The journal of brand management : an international journal
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Contemplating corporate marketing, identity and communication
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Corporate and organizational identities : integrating strategy, marketing, communication and organizational perspectives
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Innen beginnen : von der internen Kommunikation zum Internal Branding
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International journal of globalisation and small business : IJGSB
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Marketing Communications and Brand Development in Emerging Markets Volume II : Insights for a Changing World
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Organization : the critical journal of organization, theory and society
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Corporate heritage identity stewardship : a corporate marketing perspective
Burghausen, Mario
;
Balmer, John M. T.
- In:
Foundations of corporate heritage
,
(pp. 169-213)
.
2017
Persistent link: https://www.econbiz.de/10011656851
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