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subject:"Corporate reputation"
~isPartOf:"International journal of production economics"
~subject:"Einzelhandel"
~subject:"Retail trade"
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Corporate reputation
Einzelhandel
Retail trade
Brand management
13
Markenführung
13
Brand
8
Handelsmarke
8
Markenartikel
8
Store brand
8
Game theory
7
Spieltheorie
7
Lieferkette
6
Supply chain
6
Consumer behaviour
5
Konsumentenverhalten
5
Preismanagement
5
Pricing strategy
5
Supply chain management
4
Advertising
3
Fashion
3
Mode
3
Werbung
3
Bekleidungsindustrie
2
Clothing industry
2
Industrie
2
Manufacturer encroachment
2
Manufacturing industries
2
Marketing management
2
Marketingmanagement
2
Private label
2
Store and national brands
2
Advertising and pricing
1
Advertising strategy
1
Betriebliche Standortwahl
1
Beziehungsmarketing
1
Brand image
1
Brand imitation
1
Cannibalization
1
Category Management
1
Category management
1
Channel coordination
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Balasubramanian, Ganesh
1
Chen, Bintong
1
Chen, Jing
1
Chen, Tong
1
Chen, Yubao
1
Cheng, Fei
1
Hara, Reiya
1
Jing, Xiaodong
1
Karray, Salma
1
Li, Gang
1
Li, Wei
1
Liang, Donghan
1
Martín Herrán, Guiomar
1
Maruthasalam, Arulanantha Prabu Ponnachiyur
1
Matsubayashi, Nobuo
1
Shen, Yuting
1
Sun, Linyan
1
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International journal of production economics
Journal of retailing and consumer services
74
The journal of brand management : an international journal
51
Journal of business research : JBR
46
Journal of retailing
27
The journal of product & brand management
24
International journal of retail & distribution management
22
The international review of retail, distribution and consumer research
21
SpringerLink / Bücher
18
Employer Branding : Arbeitgeber positionieren und präsentieren
16
European journal of marketing : EJM
15
Industrial marketing management : the international journal for industrial and high-tech firms
14
European journal of operational research : EJOR
11
Springer Proceedings in Business and Economics
11
Corporate reputation review : an international journal
10
Asia Pacific journal of marketing and logistics
9
Marketing intelligence & planning
9
International journal of retail and distribution management
8
International studies of management and organization
8
Journal of marketing management : MM
8
Transportation research / E : an international journal
8
Corporate brand and corporate reputation
7
Corporate communications : an international journal
7
Journal of business strategy
7
Journal of strategic marketing
7
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
6
Qualitative market research : an international journal
6
Gabler Edition Wissenschaft
5
Handel und Internationales Marketing / Retailing and International Marketing
5
Internal Branding : wie Sie Ihre Mitarbeiter zu Markenbotschaftern machen
5
International journal of electronic marketing and retailing : IJEMR
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International marketing review
5
Journal of fashion marketing and management
5
Journal of food products marketing
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of the Academy of Marketing Science
5
Marketing : ZFP ; journal of research and management
5
Springer eBook Collection / Business and Economics
5
The IUP journal of brand management : IJBRM
5
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ECONIS (ZBW)
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1
Impact of green technology improvement and store brand introduction on the sales mode selection
Cheng, Fei
;
Chen, Tong
;
Shen, Yuting
;
Jing, Xiaodong
- In:
International journal of production economics
253
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013448490
Saved in:
2
The impact of a store brand introduction in a supply chain with competing manufacturers : the strategic role of pricing and advertising decision timing
Karray, Salma
;
Martín Herrán, Guiomar
- In:
International journal of production economics
244
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013185374
Saved in:
3
Substitution effect of retailer store brand and manufacturer encroachment
Balasubramanian, Ganesh
;
Maruthasalam, Arulanantha …
- In:
International journal of production economics
239
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012648818
Saved in:
4
Supply chain coordination with customer returns and retailer's store brand product
Li, Wei
;
Chen, Jing
;
Chen, Bintong
- In:
International journal of production economics
203
(
2018
),
pp. 69-82
Persistent link: https://www.econbiz.de/10011900244
Saved in:
5
Premium store brand : product development collaboration between retailers and national brand manufacturers
Hara, Reiya
;
Matsubayashi, Nobuo
- In:
International journal of production economics
185
(
2017
),
pp. 128-138
Persistent link: https://www.econbiz.de/10011653879
Saved in:
6
The role of rebates in the hybrid competition between a national brand and a private label with present-biased consumers
Liang, Donghan
;
Li, Gang
;
Sun, Linyan
;
Chen, Yubao
- In:
International journal of production economics
145
(
2013
)
1
,
pp. 208-219
Persistent link: https://www.econbiz.de/10009785301
Saved in:
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