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subject:"Corporate reputation"
~person:"Cliquet, Gérard"
~subject:"Einzelhandel"
~subject:"Retail trade"
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Corporate reputation
Einzelhandel
Retail trade
Brand management
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Markenführung
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Cliquet, Gérard
Balmer, John M. T.
22
Melewar, T. C.
22
Swoboda, Bernhard
15
Gázquez-Abad, Juan Carlos
14
Martínez-López, Francisco J.
13
Foroudi, Pantea
10
Ailawadi, Kusum L.
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Bang, Nguyen
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Dennis, Charles
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Esch, Franz-Rudolf
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Iglesias, Oriol
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Balmer, John M.T.
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Diallo, Mbaye Fall
6
Greyser, Stephen A.
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Gupta, Suraksha
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Hatch, Mary Jo
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Lévy Mangin, Jean-Pierre
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Merrilees, Bill
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Schramm-Klein, Hanna
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Schultz, Majken
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Sharifah Faridah Syed Alwi
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Tomczak, Torsten
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Urde, Mats
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Calvo-Porral, Cristina
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Dekimpe, Marnik G.
5
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Ind, Nicholas
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Miller, Dale
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Morschett, Dirk
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Otubanjo, Olutayo
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Pennemann, Karin
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Perrey, Jesko
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Rindell, Anne
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Abimbola, Temi
4
Anselmsson, Johan
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Chen, Weifeng
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International journal of retail & distribution management
2
Journal of retailing and consumer services
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ECONIS (ZBW)
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1
Definition, conceptualization and measurement of consumer-based retailer brand equity
Troiville, Julien
;
Hair, Joseph F.
;
Cliquet, Gérard
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 73-84
Persistent link: https://www.econbiz.de/10012114123
Saved in:
2
A comparison between economic and organic store brands : packaging as a key factor of store brand equity
Jara, Magali
;
Cliquet, Gérard
;
Robert, Isabelle
- In:
International journal of retail & distribution management
45
(
2017
)
11
,
pp. 1298-1316
Persistent link: https://www.econbiz.de/10011815737
Saved in:
3
Factors influencing consumer behaviour towards store brands : evidence from the French market
Diallo, Mbaye Fall
;
Chandon, Jean-Louis
;
Cliquet, Gérard
; …
- In:
International journal of retail & distribution management
41
(
2013
)
6
,
pp. 422-441
Persistent link: https://www.econbiz.de/10009770729
Saved in:
4
Retail brand equity : conceptualization and measurement
Jara, Magali
;
Cliquet, Gérard
- In:
Journal of retailing and consumer services
19
(
2012
)
1
,
pp. 140-149
Persistent link: https://www.econbiz.de/10009507880
Saved in:
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