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subject:"Corporate social responsibility"
~person:"Ha-Brookshire, Jung E."
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Corporate social responsibility
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Ha-Brookshire, Jung E.
Perry, Patsy
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Rahim, Mia Mahmudur
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Journal of marketing communications
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The journal of product & brand management
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The role of brand schemas, information transparency, and source of message on apparel brands' social responsibility communication
Bhaduri, Gargi
;
Ha-Brookshire, Jung E.
- In:
Journal of marketing communications
23
(
2017
)
3
,
pp. 293-310
Persistent link: https://www.econbiz.de/10011705500
Saved in:
2
Gender differences in information processing and transparency : cases of apparel brands' social responsibility claims
Bhaduri, Gargi
;
Ha-Brookshire, Jung E.
- In:
The journal of product & brand management
24
(
2015
)
5
,
pp. 504-517
Persistent link: https://www.econbiz.de/10011443034
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