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subject:"Deutschland"
~person:"Bayón, Tomás"
~subject:"Consumer behaviour"
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Deutschland
Consumer behaviour
Kundenbindung
4
Verbraucherzufriedenheit
3
Mund-zu-Mund-Werbung
2
Beziehungsmarketing
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Bayón, Tomás
Bruhn, Manfred
9
Homburg, Christian
9
Becker, Roman
7
Daschmann, Gregor
7
Bauer, Hans H.
5
Dressler, Matthias
4
Han, Heesup
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Prentice, Catherine
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Quach, Sara
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Ranzinger, Alexandra
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Rodríguez del Bosque, Ignacio A.
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Baber, Hasnan
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Bodensteiner, Klaus
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Hammerschmidt, Michael
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Hilbert, Andreas
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Huber, Frank
3
Nießing, Jörg
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Popp, Bastian
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Pérez, Andrea
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Thaichon, Paramaporn
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Wangenheim, Florian von
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Wong, IpKin Anthony
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Woratschek, Herbert
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Aksoy, Lerzan
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Bagusat, Ariane
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Bakay, Zoltán
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Ballensiefen, Benjamin
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Bebber, Suélen
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Blacha, Kirsten
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Borrmann, Frank
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Brinkmann, Thomas
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Buoye, Alexander
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Cahill, David L.
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Chang, Chun-Ming
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Chen McCain, Shiang-Lih
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Coussement, Kristof
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Working paper / International University in Germany, School of Business Administration
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
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Satisfaction, loyalty and word-of-mouth within a firm's customer base : differences between stayers, switchers and referral switchers
Wangenheim, Florian von
-
2001
Persistent link: https://www.econbiz.de/10013441020
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Der Einfluß von persönlicher Kommunikation auf Kundenzufriedenheit, Kundenbindung und Involvement : Design und Ergebnisse einer empirischen Studie im privaten Strommarkt
Wangenheim, Florian von
;
Bayón, Tomás
;
Weber, Lars
-
2001
Persistent link: https://www.econbiz.de/10004663254
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