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subject:"Distribution channel"
~isPartOf:"Annales Universitatis Mariae Curie-Skłodowska / H"
~subject:"Kundenanalyse"
~subject:"Multikanalvertrieb"
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Distribution channel
Kundenanalyse
Multikanalvertrieb
Multichannel strategy
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Vertriebsweg
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channel elimination
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e-channel migration
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Annales Universitatis Mariae Curie-Skłodowska / H
Journal of retailing and consumer services
24
SpringerLink / Bücher
21
Multi- und Omnichannel-Management in Banken und Sparkassen : Wege in eine erfolgreiche Zukunft
18
International journal of retail and distribution management
8
Research
8
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Springer eBook Collection
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Journal of retailing
6
Lehrbuch
6
The international review of retail, distribution and consumer research
6
International journal of production economics
5
Journal of advertising research
5
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
5
European journal of operational research : EJOR
4
Gabler Edition Wissenschaft
4
Journal of business research : JBR
4
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
4
Reihe: Kundenorientierte Unternehmensführung
4
Developing successful global strategies for marketing luxury brands
3
International journal of electronic commerce : IJEC
3
International journal of physical distribution & logistics management : IJPD & LM
3
Journal of operations management
3
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
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Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
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Administrative Sciences : open access journal
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Beiträge zur empirischen Marketing- und Vertriebsforschung
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Die digitale Genossenschaftsbank : strategische Herausforderungen und Implementierung
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Essentials
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Faculty & research / Insead : working paper series
2
Forschungsergebnisse der WU Wirtschaftsuniversität Wien
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Global marketing strategies for the promotion of luxury goods
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Hamburger Schriften zur Marketingforschung
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Handbook of research on IoT, digital transformation, and the future of global marketing
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Handel und Internationales Marketing / Retailing and International Marketing
2
Handel und Internationales Marketing Retailing and International Marketing
2
Harvard business review : HBR
2
Interaktives Marketing
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Kellogg on marketing : the marketing faculty of the kellog school of management
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Multichanneling or channel elimination? : the empirical results of e-channel migration strategy
Bondos, Ilona
- In:
Annales Universitatis Mariae Curie-Skłodowska / H
51
(
2017
)
2
,
pp. 39-46
Persistent link: https://www.econbiz.de/10011983725
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