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subject:"Distribution channel"
~person:"Griffith, David A."
~person:"Handy, Charles R."
~person:"Kohleisen, Kerstin"
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Griffith, David A.
Handy, Charles R.
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Understanding the coevolution of ad spend by media channel and retail format sales at the country level : a multicountry examination
Lee, Hannah S.
;
Yalcinkaya, Goksel
;
Griffith, David A.
- In:
Journal of international marketing
31
(
2023
)
2
,
pp. 64-81
Persistent link: https://www.econbiz.de/10014294049
Saved in:
2
Szenarien des Convenience-Marktes : wettbewerbsstrategische Positionierung logistischer Mittler am Beispiel von Tank-Shops
Kohleisen, Kerstin
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001566999
Saved in:
3
Recent changes in marketing and trade practices in the US lettuce and fresh-cut vegetable industries
Glaser, Lewrene K.
(
contributor
); …
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002131804
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