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subject:"Eastern Europe"
~person:"Back-Ihrig, Andreas"
~person:"Domański, Tomasz"
~type_genre:"Book section"
~type_genre:"Case study"
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Global advertising practice in a borderless world
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Internationalisierung des Einzelhandels : Unternehmensstrategien und Anpassungsmechanismen
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ECONIS (ZBW)
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Advertising market in Central and Eastern Europe : case study of advertising market in Poland
Domański, Tomasz
- In:
Global advertising practice in a borderless world
,
(pp. 114-126)
.
2017
Persistent link: https://www.econbiz.de/10011668020
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Internationalisierung im Einzelhandel : Expansion und Einzelhandelsentwicklung in Ost- /Zentraleuropa insbesondere in Polen, Tschechien und Ungarn
Back-Ihrig, Andreas
- In:
Internationalisierung des Einzelhandels : …
,
(pp. 89-111)
.
2009
Persistent link: https://www.econbiz.de/10003941879
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