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subject:"Emotion"
~institution:"Books on Demand GmbH <Norderstedt>"
~subject:"Markenimage"
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Emotion
Markenimage
Consumer behaviour
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Konsumentenverhalten
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Deutschland
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Ladengeschäft
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Retail outlet
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Customer analysis
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Einzelhandel
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Luxury goods
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Herzog, Daniela
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Books on Demand GmbH <Norderstedt>
Springer Fachmedien Wiesbaden
11
Center of Market Oriented Product and Production Management
2
IGI Global
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Center for Economic Research <Tilburg>
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Chambre de commerce et d'industrie de Paris
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Edward Elgar Publishing
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Friedrich-Schiller-Universität Jena
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GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
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Hubert Burda Media Holding Kommanditgesellschaft
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Institut für Medien- und Konsumentenforschung <Erding>
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International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
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Internationale Konferenz "DerMarkentag" <5., 2014, Koblenz>
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Kassel University Press GmbH
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Taylor and Francis
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Universitat Pompeu Fabra / Departament d'Economia i Empresa
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Universität Greifswald
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Consumers' selves and marketing
Herzog, Daniela
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2018
Persistent link: https://www.econbiz.de/10011917963
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