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subject:"Großbritannien"
~isPartOf:"Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis"
~language:"eng"
~subject:"Verbraucherverhalten"
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Großbritannien
Verbraucherverhalten
Consumer behaviour
4
Konsumentenverhalten
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Ablehnung
1
Advertising effects
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Conjoint analysis
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Conjoint-Analyse
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Dienstleistungsangebot
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Digitale Dienste
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E-commerce
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Electronic Commerce
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Empfehlungssystem
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Entscheidungsverhalten
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Innovation diffusion
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Innovationsdiffusion
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Innovationsmanagement
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Internet
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Kaufverhalten
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Marketing
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Marketing management
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Marketingmanagement
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Marketingstrategie
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Nachhaltigkeit
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Personalisierung
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Personalization
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Preisbildung
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Preisdifferenzierung
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Preiskalkulation
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Preispolitik
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Price discrimination
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Product design
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Produktgestaltung
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Produktinnovation
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Social Web
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Social web
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Soziale Verantwortung
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Sustainable product
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Heidenreich, Sven
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Kraut, Fabian
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Winkler von Mohrenfels, Hannah
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Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
SpringerLink / Bücher
37
International journal of consumer studies
36
Journal of marketing management : MM
27
Journal of retailing and consumer services
26
European journal of marketing : EJM
19
Research
19
Springer eBook Collection
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Journal of consumer behaviour : an international research review
18
Discussion paper / Centre for Economic Policy Research
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NBER working paper series
17
NBER Working Paper
13
Edward Elgar E-Book Archive
11
Journal of business research : JBR
11
Journal of customer behaviour
11
International journal of retail & distribution management
10
Psychology & marketing
10
Routledge interpretive marketing research
9
Working paper / National Bureau of Economic Research, Inc.
9
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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CESifo working papers
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Food policy : economics planning and politics of food and agriculture
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Marketing and consumer psychology series
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Oxford economic papers
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Discussion paper
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Discussion paper series / IZA
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IFS working paper
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International journal of hospitality management
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Journal of fashion marketing and management
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Journal of food products marketing
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Springer eBook Collection / Business and Management
7
Sustainable Management, Wertschöpfung und Effizienz
7
The international review of retail, distribution and consumer research
7
Applied economics
6
Contributions to economic analysis
6
History of retailing and consumption
6
Journal of economic psychology : research in economic psychology and behavioral economics
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Premier reference source
6
Reihe Ökonomie
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Schriftenreihe Studien zum Konsumentenverhalten
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Impact of variety and control on users' reactions to recommender systems : exemplary application diversifying users' meal choices
Kraut, Fabian
-
2021
Persistent link: https://www.econbiz.de/10012429509
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2
Promoting green and social consumer behavior : insights and implications for contemporary marketing
Winkler von Mohrenfels, Hannah
-
2013
Persistent link: https://www.econbiz.de/10009722557
Saved in:
3
Innovations - doomed to fail? : Investigating passive and active innovation resistance
Heidenreich, Sven
-
2012
Persistent link: https://www.econbiz.de/10009407016
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