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subject:"History"
~isPartOf:"Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing"
~subject:"Innovation management"
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Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
Die frühe Innovationsphase : Methoden und Strategien für die Vorentwicklung
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Henkel : Beziehungsmanagement und Open Innovation
Burkhart, Tina
;
Wuhrmann, Juan Carlos
; …
- In:
Best Practice in Marketing : Erfolgsbeispiele zu den …
,
(pp. 80-90)
.
2010
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