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subject:"India"
~person:"Bhattacharya, Sonali"
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India
Bekleidung
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Bekleidungsindustrie
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Clothing
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Clothing industry
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Indien
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Brand
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Brand management
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Consumer behaviour
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Einzelhandel
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Einzelhandelspreis
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Fashion
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Globalisierung
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Globalization
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Handelsmarke
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Indian apparel
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KMU
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Markenartikel
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Pricing strategy
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Retail trade
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SME
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Store brand
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Textile distribution
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Textilhandel
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Verkaufsförderung
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apparel
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apparel retailer
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barriers
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fashion retailer
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internationalisation
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Bhattacharya, Sonali
Khare, Arpita
9
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3
Sadachar, Amrut
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Devgan, Deepak
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Roy, Tirthankar
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Sarma, Angana Parashar
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Sinha, Soham
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Varshneya, Geetika
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Venkatesh, V. G.
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Abraham, Nandita
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Adapa, Sujana
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International journal of business and globalisation : IJBG
1
International journal of electronic marketing and retailing : IJEMR
1
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ECONIS (ZBW)
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Factors influencing purchase intention of store brands in organised fashion retail
Gandhi, Aradhana
;
Bhattacharya, Sonali
- In:
International journal of electronic marketing and …
12
(
2021
)
4
,
pp. 414-430
Persistent link: https://www.econbiz.de/10012669855
Saved in:
2
An analysis on internationalisation barriers of Indian apparel SMEs in the post-MFA period : a modelling approach
Venkatesh, V. G.
;
Dubey, Rameshwar
;
Bhattacharya, Sonali
- In:
International journal of business and globalisation : IJBG
14
(
2015
)
3
,
pp. 351-381
Persistent link: https://www.econbiz.de/10011529771
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