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subject:"Indien"
~accessRights:"restricted"
~subject:"Advertising effects"
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Search: subject_exact:"Kosmetik"
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Indien
Advertising effects
Kosmetik
68
Cosmetics
67
Consumer behaviour
46
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46
Frauen
14
Women
14
Brand image
11
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purchase intention
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McNaught, Angela
2
Tipgomut, Pornchanoke
2
Deka, Jimnee
1
Paas, Leonard J
1
Paas, Leonard J.
1
Sama, Ramzan
1
Sharma, Meghna
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Shukre, Anagha
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Trivedi, Jay P.
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International journal of business and emerging markets : IJBEM
1
International journal of green economics : IJGE
1
International journal of market research
1
Marketing letters : a journal of research in marketing
1
Middle East journal of management : MEJM
1
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ECONIS (ZBW)
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1
Young Indian women's purchase intentions for green cosmetics : an empirical study
Shukre, Anagha
- In:
Middle East journal of management : MEJM
10
(
2023
)
3
,
pp. 297-317
Persistent link: https://www.econbiz.de/10014308693
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2
Beauty types of female advertising models in Asia
Tipgomut, Pornchanoke
;
Paas, Leonard J
;
McNaught, Angela
- In:
International journal of market research
64
(
2022
)
6
,
pp. 799-821
Persistent link: https://www.econbiz.de/10013438778
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3
Consumer reactions to female and male cosmetic surgery beauty in Asian advertisements
Tipgomut, Pornchanoke
;
Paas, Leonard J.
;
McNaught, Angela
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
4
,
pp. 441-454
Persistent link: https://www.econbiz.de/10012793429
Saved in:
4
A paradigm shift in consumer behaviour towards green cosmetics : an empirical study
Sharma, Meghna
;
Trivedi, Prachi
;
Deka, Jimnee
- In:
International journal of green economics : IJGE
15
(
2021
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10012670371
Saved in:
5
Factors affecting consumers' loyalty towards halal cosmetics : an emerging market perspective
Sama, Ramzan
;
Trivedi, Jay P.
- In:
International journal of business and emerging markets …
11
(
2019
)
3
,
pp. 254-273
Persistent link: https://www.econbiz.de/10012153226
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