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subject:"Innenstadt"
~person:"Freire, João"
~subject:"Tourism marketing"
~type_genre:"Article in journal"
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Innenstadt
Tourism marketing
Brand image
1
Brand management
1
City marketing
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Designation of origin
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Herkunftsbezeichnung
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Markenführung
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Markenimage
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Place marketing
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Stadtmarketing
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Standortmarketing
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Tourismusmarketing
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destination image
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place branding
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place marketing
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tourism
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Article in journal
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Freire, João
Hanna, Sonya
2
Hatch, Mary Jo
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Kavaratzis, Mihalis
2
Rowley, Jennifer
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Acharya, Alok
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Gharehche, Manizhe
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International journal of leisure and tourism marketing : IJLTM
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ECONIS (ZBW)
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Impact of place brand names on destination image
Gertner, Rosane K.
;
Freire, João
- In:
International journal of leisure and tourism marketing …
6
(
2018
)
1
,
pp. 39-50
Persistent link: https://www.econbiz.de/10011846557
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