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subject:"Internal communication"
~isPartOf:"Cases on strategic social media utilization in the nonprofit sector"
~subject:"Online-Marketing"
~subject:"Viral marketing"
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Cases on strategic social media utilization in the nonprofit sector
SpringerLink / Bücher
21
International journal of information technology and management : IJITM
8
International journal of internet marketing and advertising : IJIMA
6
Information systems research : ISR
5
Research
5
Innovatives Markenmanagement
4
Journal of business research : JBR
4
Psychology & marketing
4
Springer eBook Collection / Business and Management
4
The new rules of social media series
4
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
3
Corporate communications : an international journal
3
Enterprise 2.0 - Die Kunst, loszulassen
3
Enterprise 2.0 - die Kunst, loszulassen
3
Gower handbook of internal communication
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International journal of advertising : the quarterly review of marketing communications
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of advertising research
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Journal of marketing management : MM
3
Management science : journal of the Institute for Operations Research and the Management Sciences
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Springer eBook Collection
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Business horizons
2
Economic research
2
Edition Wissenschaft Apprimus
2
Electronic commerce research and applications
2
Electronic markets : the international journal on networked business
2
Enterprise 2.0 - die digitale Revolution der Unternehmenskultur : warum Personalmanager jetzt gefordert sind
2
Galileo Computing
2
Global business review
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HMD : Praxis der Wirtschaftsinformatik
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Harvard-Business-Manager : das Wissen der Besten
2
Industrial marketing management : the international journal for industrial and high-tech firms
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of electronic customer relationship management : IJECRM
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Internet economics
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Journal of business & economics research
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Journal of fashion marketing and management
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Journal of global information management : an official publication of the Information Resources Management Association
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ECONIS (ZBW)
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1
Microblogging (Weibo) and environmental nonprofit organizations in China : the case of urban air pollution monitoring campaign
Ma, Liang
;
Zhang, Zhibin
- In:
Cases on strategic social media utilization in the …
,
(pp. 94-121)
.
2015
Persistent link: https://www.econbiz.de/10010507692
Saved in:
2
Enhancing organizational capacity through the use of social media
Sun, Rui
;
Asencio, Hugo
;
Reid, Julie
- In:
Cases on strategic social media utilization in the …
,
(pp. 262-300)
.
2015
Persistent link: https://www.econbiz.de/10010507809
Saved in:
3
Aligning the virtual with the physical : social media, strategy, and Arts and Gardens
Dumont, Georgette E.
- In:
Cases on strategic social media utilization in the …
,
(pp. 184-208)
.
2015
Persistent link: https://www.econbiz.de/10010507828
Saved in:
4
Creating brand ambassadors : strategic online engagement in a nonprofit association
Nemenoff, Erin K.
;
Schenk, Julia
- In:
Cases on strategic social media utilization in the …
,
(pp. 153-183)
.
2015
Persistent link: https://www.econbiz.de/10010507830
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