//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Kinder"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"The journal of consumer marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Zielgruppe"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Kinder
Target group
34
Zielgruppe
34
Consumer behaviour
23
Konsumentenverhalten
23
Marketing management
7
Marketingmanagement
7
USA
7
United States
7
Market segmentation
6
Marktsegmentierung
6
Advertising effects
5
Werbewirkung
5
Children
4
Einkaufszentrum
4
Shopping center
4
Advertising
3
Age group
3
Altersgruppe
3
Cluster analysis
3
Clusteranalyse
3
Elderly people
3
India
3
Indien
3
Israel
3
Jugendliche
3
Low income
3
Niedrigeinkommen
3
Werbung
3
Youth
3
Ältere Menschen
3
Beziehungsmarketing
2
Brand image
2
Consumer socialization
2
Factor analysis
2
Food retailing
2
Internet marketing
2
Lebensmitteleinzelhandel
2
Markenimage
2
Marketing
2
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Baxter, Stacey
1
Bharadwaj, Apoorva
1
Lowrey, Tina M.
1
Mehta, Ritu
1
Pirog, Stephen F.
1
Priluck, Randi
1
Thaichon, Park
1
Wisenblit, Joseph Z.
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
The journal of consumer marketing
Young consumers : insight and ideas for responsible marketers
49
International journal of advertising : the quarterly review of marketing communications
17
Journal of advertising : official publication of the American Academy of Advertising
15
International journal of consumer studies
10
International journal of advertising : the review of marketing communications
5
Journal of advertising research
5
European journal of marketing : EJM
4
International journal of retail & distribution management
4
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
4
Journal of food products marketing
4
Application of gaming in new media marketing
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Tourism management perspectives : TMP
3
Asian journal of marketing : the official journal of the Marketing Institute of Singapore
2
Central European business review : CEBR
2
De Gruyter studies in tourism
2
Journal of business ethics : JOBE
2
Journal of business research : JBR
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of marketing communications
2
Journal of marketing management : MM
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Journal of travel and tourism marketing
2
Marketing : ZFP ; journal of research and management
2
Psychology & marketing
2
Sydney Law School Research Paper
2
The IUP journal of marketing management : IJMM
2
A - N
1
Advertising and violence : concepts and perspectives
1
Advertising theory
1
Aktuelle Forschungsfragen im Dienstleistungsmarketing : [Workshop Dienstleistungsmarketing 2008]
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Australian journal of management
1
Breaking new ground in theory and practice
1
Critical marketing : defining the field
1
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Food advertising targeting children in India : analysis and implications
Mehta, Ritu
;
Bharadwaj, Apoorva
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012434357
Saved in:
2
Consumer socialization process : the role of age in children's online shopping behavior
Thaichon, Park
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 38-47
Persistent link: https://www.econbiz.de/10011628984
Saved in:
3
The influence of parental styles on children's consumption
Wisenblit, Joseph Z.
;
Priluck, Randi
;
Pirog, Stephen F.
- In:
The journal of consumer marketing
30
(
2013
)
4
,
pp. 320-327
Persistent link: https://www.econbiz.de/10009788908
Saved in:
4
Phonetic symbolism and children's brand name preferences
Baxter, Stacey
;
Lowrey, Tina M.
- In:
The journal of consumer marketing
28
(
2011
)
7
,
pp. 516-523
Persistent link: https://www.econbiz.de/10009407497
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->