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subject:"Konsumentenverhalten"
~isPartOf:"Gabler Research / Forum Marketing"
~isPartOf:"Jahrbuch der Absatz- und Verbrauchsforschung"
~subject:"Marketing management"
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Akzeptanz mobiler Kundenkartenprogramme bei Konsumenten
Prein, Jan
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009244482
Saved in:
2
Die Akzeptanz von Smartphones : eine empirische Analyse
Walsh, Gianfranco
;
Wiedmann, Klaus-Peter
;
Kilian, Thomas
; …
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
50
(
2004
)
4
,
pp. 385-410
Persistent link: https://www.econbiz.de/10002565982
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