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subject:"Konsumentenverhalten"
~isPartOf:"Marketing intelligence & planning"
~subject:"Food"
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Konsumentenverhalten
Food
Consumer behaviour
3
Packaging
3
Verpackung
3
Age group
1
Ageing
1
Aging population
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Alternde Bevölkerung
1
Altersgruppe
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Eco-friendly packaging
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Elderly people
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Environmental consciousness
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Environmental knowledge
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Inclusivity
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Jugendliche
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Message appeal
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Older consumers
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Older workers
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Packaging design
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Product design
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Product familiarity
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Produktgestaltung
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Purchase intention
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Purchase intentions
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Schweden
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Seniors
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Sustainable product
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Sweden
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Umweltbewusstsein
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Usability
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Whimsical cuteness
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Willingness to pay
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Young adults
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Youth
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Zahlungsbereitschaftsanalyse
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Ältere Arbeitskräfte
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Cheah, Isaac
1
Shimul, Anwar Sadat
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Suci, Afred
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Sudbury-Riley, Lynn
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Wang, Hui-Chih
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Marketing intelligence & planning
Journal of retailing and consumer services
11
International journal of consumer studies
9
Journal of business research : JBR
7
Marketing letters : a journal of research in marketing
6
Psychology & marketing
6
Journal of international consumer marketing
5
Multisensory packaging : designing new product experiences
5
Asia Pacific journal of marketing and logistics
4
International journal of wine business research : IJWBR
4
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
4
Journal of retailing
4
The journal of product & brand management
4
International journal of retail & distribution management
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Journal of marketing communications
3
The international review of retail, distribution and consumer research
3
Young consumers : insight and ideas for responsible marketers
3
Amfiteatru economic : an economic and business research periodical
2
Australasian marketing journal
2
Cleaner and responsible consumption
2
Cogent business & management
2
European journal of marketing : EJM
2
European research studies
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of islamic marketing and branding
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of food products marketing
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing management : MM
2
Nepalese journal of finance : a publication of Uniglobe College
2
Olsztyn economic journal
2
Qualitative market research : an international journal
2
The journal of consumer marketing
2
Working papers / Cornell University, Charles H. Dyson School of Applied Economics and Management
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Advances in Business-Related Scientific Research Conference, 2010
1
Agrarökonomische Diskussionsbeiträge
1
Agricultural economics : the journal of the International Association of Agricultural Economists
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1
Consumers' preference for eco-friendly packaged products : pride vs guilt appeal
Shimul, Anwar Sadat
;
Cheah, Isaac
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 186-198
Persistent link: https://www.econbiz.de/10014253346
Saved in:
2
Can whimsically cute packaging overcome young consumer product unfamiliarity?
Suci, Afred
;
Wang, Hui-Chih
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 574-592
Persistent link: https://www.econbiz.de/10014313060
Saved in:
3
Unwrapping senior consumers' packaging experiences
Sudbury-Riley, Lynn
- In:
Marketing intelligence & planning
32
(
2014
)
6
,
pp. 666-686
Persistent link: https://www.econbiz.de/10010413625
Saved in:
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