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subject:"Kundenbindung"
~isPartOf:"African journal of business and economic research : AJBER"
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African journal of business and economic research : AJBER
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Exploring the rise of fandom in contemporary consumer culture
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Markenbrand : die Strategiequelle ; Zeitschrift für Markenstrategie
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Computer-mediated marketing strategies : social media and online brand communities
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Advances in marketing, customer relationship management, and e-eervices (AMCRMES) book series
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
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Extending the four-stage brand loyalty framework in African Telecoms
Hinson, Ebo
;
Nimako, Simon Gyasi
;
Zyl, Helena van
; …
- In:
African journal of business and economic research : AJBER
11
(
2016
)
2/3
,
pp. 53-82
Persistent link: https://www.econbiz.de/10011656232
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