//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Kundenbindung"
~isPartOf:"Journal of marketing theory and practice"
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenloyalität"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Kundenbindung
United States
Brand loyalty
5
Markentreue
5
Consumer behaviour
2
Emotion
2
Internet marketing
2
Konsumentenverhalten
2
Online-Marketing
2
USA
2
Brand
1
Customer retention
1
Italien
1
Italy
1
Markenartikel
1
Materialism
1
Materialismus
1
Measurement
1
Meinung
1
Messung
1
Opinion
1
Portugal
1
Social Web
1
Social web
1
Spain
1
Spanien
1
Structural equation model
1
Strukturgleichungsmodell
1
USA (Mid-Atlantic)
1
Viral marketing
1
Virales Marketing
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Andrzejewski, Susan A.
1
Brunetti, Federico
1
Confente, Ilenia
1
Hale, Dena
1
Podoshen, Jeffrey S.
1
Summey, John H.
1
Sánchez-Casado, Noelia
1
Thakur, Ramendra
1
Tomaseti-Solano, Eva
1
more ...
less ...
Published in...
All
Journal of marketing theory and practice
Journal of business research : JBR
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
The journal of product & brand management
4
Exploring the rise of fandom in contemporary consumer culture
3
International journal of hospitality management
3
Markenbrand : die Strategiequelle ; Zeitschrift für Markenstrategie
3
Cogent business & management
2
Computer-mediated marketing strategies : social media and online brand communities
2
Journal of Asian finance, economics and business : JAFEB
2
Journal of consumer behaviour : an international research review
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of retailing and consumer services
2
NBER working paper series
2
The journal of brand management : an international journal
2
Advances in marketing, customer relationship management, and e-eervices (AMCRMES) book series
1
African journal of business and economic research : AJBER
1
Business Analytics
1
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
1
European journal of marketing : EJM
1
Gender, culture, and consumer behavior
1
Hamburger Schriften zur Marketingforschung
1
International journal of Indian culture and business management : IJICBM
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of contemporary hospitality management
1
International journal of economic research
1
International journal of islamic marketing and branding
1
International journal of the economics of business
1
Inventi impact: retailing & consumer services
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of customer behaviour
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of electronic commerce research : JECR
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of marketing
1
Journal of marketing analytics : JMA
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of marketing channels : distribution systems, strategy, and management
1
Journal of marketing communications
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The role of online brand communties on building brand equity and loyalty through relational benefits
Sánchez-Casado, Noelia
;
Confente, Ilenia
; …
- In:
Journal of marketing theory and practice
26
(
2018
)
3
,
pp. 289-308
Persistent link: https://www.econbiz.de/10011912922
Saved in:
2
What motivates consumers to partake in cyber shilling?
Thakur, Ramendra
;
Hale, Dena
;
Summey, John H.
- In:
Journal of marketing theory and practice
26
(
2018
)
1/2
,
pp. 181-195
Persistent link: https://www.econbiz.de/10011884523
Saved in:
3
An examination of the relationships between materialism, conspicuous consumption, impulse buying, and brand loyalty
Podoshen, Jeffrey S.
;
Andrzejewski, Susan A.
- In:
Journal of marketing theory and practice
20
(
2012
)
3
,
pp. 319-333
Persistent link: https://www.econbiz.de/10009619145
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->