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subject:"Literature"
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Vermarktungsstrategien für das Buch im multimedialen Raum : eine interdisziplinäre Untersuchung
2
Engaging consumers through branded entertainment and convergent media
1
Journal of economic behavior & organization : JEBO
1
World economics : a journal of current economic analysis and policy
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Author-as-franchise-product : Edgar Rice Burroughs Inc and Tarzan as historical branded entertainment
Freeman, Matthew
- In:
Engaging consumers through branded entertainment and …
,
(pp. 53-73)
.
2015
Persistent link: https://www.econbiz.de/10011389088
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2
Storytelling : kulturelle Ökonomien der Literaturverfilmung
Rudolph, Sophie
- In:
Vermarktungsstrategien für das Buch im multimedialen …
,
(pp. 187-217)
.
2015
Persistent link: https://www.econbiz.de/10010496191
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3
Fernsehen & Literatur - eine schwierige Beziehung
Pirhofer, Anna
- In:
Vermarktungsstrategien für das Buch im multimedialen …
,
(pp. 133-186)
.
2015
Persistent link: https://www.econbiz.de/10010496192
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4
The impact of English dominance on literature and welfare
Mélitz, Jacques
- In:
Journal of economic behavior & organization : JEBO
64
(
2007
)
2
,
pp. 193-215
Persistent link: https://www.econbiz.de/10003559725
Saved in:
5
A portrait of the artist as young or old innovators : the creative life cycles of modern poets and novelists
Galenson, David W.
- In:
World economics : a journal of current economic …
5
(
2004
)
4
,
pp. 175-188
Persistent link: https://www.econbiz.de/10002554411
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