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subject:"Low-cost strategy"
~isPartOf:"CIE discussion papers"
~isPartOf:"Markenführung im Billigzeitalter : Wertevernichtung - Spirale ohne Ende"
~subject:"Theory"
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Low-cost strategy
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Discounter
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CIE discussion papers
Markenführung im Billigzeitalter : Wertevernichtung - Spirale ohne Ende
Das Discount-Phänomen : eine 360-Grad-Betrachtung
3
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Distribution im Aufbruch : Bestandsaufnahme und Perspektiven
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Gesellschaft im Wandel : aktuelle ökonomische Herausforderungen
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Harvard-Business-Manager : das Wissen der Besten
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of institutional and theoretical economics : JITE
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Journal of marketing research : JMR
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Journal of retailing
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Schriften zum innovativen Marketing
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The international review of retail, distribution and consumer research
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The review of regional studies : a joint publ. of the Southern Regional Science Association and the School of Business, University of Alabama in Birmingham
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Theoretische Fundierung und praktische Relevanz der Handelsforschung
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Working papers in economics and statistics
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ECONIS (ZBW)
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Mut zu neuen Wegen : Erfolgsstrategien von Konsumgüterherstellern im Zeitalter des Discounts
Bauer, Andreas W.
;
Schmidt, Regina
- In:
Markenführung im Billigzeitalter : Wertevernichtung - …
,
(pp. 181-201)
.
2006
Persistent link: https://www.econbiz.de/10003367068
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2
Local competition and impact of entry by a dominant retailer
Zhu, Ting
(
contributor
);
Singh, Vishal
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10003156224
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