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subject:"Markenführung"
~isPartOf:"Journal of fashion marketing and management"
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Search: subject_exact:"Ursprungserzeugnis"
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Markenführung
Designation of origin
7
Herkunftsbezeichnung
7
Brand image
6
Consumer behaviour
6
Konsumentenverhalten
6
Markenimage
6
Brand management
4
Country of origin
3
Bekleidung
2
Brand
2
Clothing
2
Cognition
2
Fashion
2
Kognition
2
Luxury goods
2
Luxusgüter
2
Markenartikel
2
Mode
2
Rules of origin
2
USA
2
Ursprungsregeln
2
Affective evaluation
1
Australia
1
Australien
1
Bekleidungsindustrie
1
Bewertung
1
Boycott
1
Brand animosity
1
Brand loyalty
1
Branding
1
Brands
1
China
1
Clothing industry
1
Cognitive judgment
1
Cognitive structures
1
Consumer boycott
1
Country-of-origin
1
Cultural identity
1
Elite
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Article
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English
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Barnes, Liz
1
Choo, Ho Jung
1
Jung, Hye Jung
1
Kim, HaeJung
1
Lee, Ha Kyung
1
Lee, Yuri
1
Rashid, Arooj
1
Shen, Dong
1
Wang, Qiuyue
1
Warnaby, Gary
1
Xie, Jiali
1
Yang, Heesoon
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Journal of fashion marketing and management
International marketing review
16
Journal of business research : JBR
15
The journal of product & brand management
14
Journal of international consumer marketing
13
Journal of global marketing
11
The journal of brand management : an international journal
10
Asia Pacific journal of marketing and logistics
8
Journal of international marketing
8
Marketing intelligence & planning
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Corporate reputation review : an international journal
5
Journal of retailing and consumer services
5
Australasian marketing journal
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of promotion management : JPM
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Tourism analysis : an interdisciplinary tourism & hospitality journal
4
Tourism management : research, policies, practice
4
Brand management in emerging markets : theories and practice
3
Business history
3
International journal of leisure and tourism marketing : IJLTM
3
Journal of Islamic marketing
3
Journal of euromarketing
3
Journal of marketing communications
3
Journal of strategic marketing
3
Journal of the Academy of Marketing Science
3
The journal of consumer marketing
3
Africa journal of management
2
Baltic journal of management
2
Canadian journal of agricultural economics : CJAE
2
Central European business review : CEBR
2
Country of origin effect : looking back and moving forward
2
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
Essays on the effects of brand names and prices on consumer behavior
2
European journal of marketing : EJM
2
European research studies
2
Global review of business and economic research
2
Indian journal of economics & business : IJEB
2
Innovatives Markenmanagement
2
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ECONIS (ZBW)
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1
Effects of consumer animosity on boycotts : the role of cognitive-affective evaluations and xenocentrism
Xie, Jiali
;
Choo, Ho Jung
;
Lee, Ha Kyung
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 45-60
Persistent link: https://www.econbiz.de/10014495501
Saved in:
2
An exploration of US-made clothing in China
Shen, Dong
;
Wang, Qiuyue
- In:
Journal of fashion marketing and management
21
(
2017
)
2
,
pp. 247-261
Persistent link: https://www.econbiz.de/10011661983
Saved in:
3
Management perspectives on country of origin
Rashid, Arooj
;
Barnes, Liz
;
Warnaby, Gary
- In:
Journal of fashion marketing and management
20
(
2016
)
2
,
pp. 230-244
Persistent link: https://www.econbiz.de/10011575487
Saved in:
4
Impacts of country images on luxury fashion brand : facilitating with the brand resonance model
Jung, Hye Jung
;
Lee, Yuri
;
Kim, HaeJung
;
Yang, Heesoon
- In:
Journal of fashion marketing and management
18
(
2014
)
2
,
pp. 187-205
Persistent link: https://www.econbiz.de/10010384280
Saved in:
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