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subject:"Markenimage"
~person:"Johnson, Kim K. P."
~subject:"Brand image"
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Markenimage
Brand image
Bekleidung
7
Clothing
7
Consumer behaviour
7
Konsumentenverhalten
7
Bekleidungsindustrie
4
Clothing industry
4
Jugendliche
3
Youth
3
Apparel
2
Brand
2
Markenartikel
2
Online retailing
2
Online-Handel
2
USA
2
United States
2
Altruism
1
Altruismus
1
Attitude
1
Beziehungsmarketing
1
Brand management
1
Charity
1
Co-design
1
Collaborative consumption
1
Confidence
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Customization
1
Effects on behavioural intention
1
Einzelhandel
1
Fashion
1
Forecasting model
1
Fundraising
1
Inter-firm cooperation
1
Internet
1
Kundenbindungsprogramm
1
Loyalty program
1
MC 2.0
1
Markenführung
1
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2
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Johnson, Kim K. P.
Kwon, Wi-suk
3
Ahuja, Vandana
2
Alavi, Shirin
2
Bhaduri, Gargi
2
Dixit, Jasmine S.
2
Ghosh, Saugat
2
Kansra, Pooja
2
Khan, Bilal Mustafa
2
Kim, Youn-Kyung
2
Rhee, Jongeun
2
Tong, Xiao
2
Aagerup, Ulf
1
Abalkhail, Tagreed Saleh
1
Adapa, Sujana
1
Agarwal, Neelam
1
Aghekyan-Simonian, Mariné
1
Ahmed, Irfan
1
Ahmed, Tanvir
1
Alam, Md. Nur
1
Alsubaie, Haya
1
Apaolaza, Vanessa
1
Arancibia Carvajal, Sara
1
Auty, Susan
1
Bahng, Young Jin
1
Bakış, Selen
1
Bansal, Aishvarya
1
Behrendt, Karl
1
Bennur, Shubhapriya
1
Bernard, John C.
1
Bhatt, Dr. Kaushal
1
Bhatt, Kinjal
1
Boon Liat Cheng
1
Butt, Athar Hameed
1
Büdeyri-Turan, Işıl
1
Caryn Kar Yan Ng
1
Cavender, RayeCarol
1
Cham Tat Huei
1
Chang, Jae Youn
1
Chattaraj, Dibyendu
1
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Published in...
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The journal of product & brand management
1
Young consumers : insight and ideas for responsible marketers
1
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All
ECONIS (ZBW)
2
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1
Predicting adolescents' apparel brand preferences
Rhee, Jongeun
;
Johnson, Kim K. P.
- In:
The journal of product & brand management
21
(
2012
)
4
,
pp. 255-164
Persistent link: https://www.econbiz.de/10009625131
Saved in:
2
Investigating relationships between adolescents' liking for an apparel brand and brand self congruency
Rhee, Jongeun
;
Johnson, Kim K. P.
- In:
Young consumers : insight and ideas for responsible …
13
(
2012
)
1
,
pp. 74-85
Persistent link: https://www.econbiz.de/10009536033
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